Pas Macri
National Retail Operations & Pharmacy Channel Manager
About
Career Overview: Accomplished sales manager with a proven ability to develop and implement innovative strategies that generate incremental sales growth in strategic key customers across the grocery, pharmacy and specialty channels. Exceptional communicator capable of managing professional business relationships across all organisational levels with a consultative sales approach, strong negotiation skills, outstanding problem-solving abilities and a keen client needs assessment aptitude.
Australia
Greater Melbourne Area
Consumer Goods
Sales Management, New Business Development, Business Strategy, Business Planning, Business Process Improvement, Business Analysis, Sales Operations, Sales Process, Sales Presentations, Capability Development, Building Relationships, Capacity Planning, Building Organizational Capability, Retail Category Management, Communication Skills, Solution Selling, Value Based Selling, Recruiting, Interviewing Skills, Project Management
Experience

National Retail Operations & Pharmacy Channel Manager
The Sorbent Paper Company
Melbourne, Victoria, Australia
Key Responsibilities - Collaborating with 2 Regional Managers to manage retail operations - Managing state and national wholesale/retail pharmacy banners across all states - Coordinating and motivating a team of field-based representatives to deliver sales growth - Sales process design and implementation of quarterly KPI reporting dashboards - Developing and implementing quarterly cycle/incremental sales execution plans and strategies

Pharmacy Sales Manager - Victoria
Victoria, Australia
Key Responsibilities - Managing state and national retail pharmacy banners across 4 states - Coordinating and motivating a team of field based representatives to deliver sales growth - Developing and implementing cycle and incremental sales execution plans and strategies Key Achievements - Delivered 7 consecutive years of sales growth - Achieved growth results in line with approved budgetary limits - Developed team capability progressing 3 direct reports to manage intermediate retail groups - Defended existing product ranging and sold-in incremental distribution to drive sales growth - Enabled the team to attain ‘State of the Year’ for highest sales growth results in 2015 and 2017

Business Development Manager
Melbourne, Australia
Key Responsibilities: - Channel expansion strategy contributing to sales volume growth - Improving supply and logistics for the breeder channel - Business and capability development of the sales organisation Key Achievements: - Expanded supply into rural channel generating $600k of incremental sales in just 5 months - Developed a 3P logistics solution for the breeder channel saving $200k p.a.in freight costs - Implemented scorecards to track and measure field team progress versus objectives

National Pet Specialty Retail Sales Manager
Melbourne, Australia
Key Responsibilities: - Delivery of national pet specialty business sales and profit objectives - Business development of national key accounts - Managing 4 state sales managers - Developing capability for the national field sales team Key Achievements: - National sales volume growth index of 109/107 for the 07/08, 08/09 fiscal years respectively - Top 4 growth indices of 117/109, 114/108, 108/105, 126/111 in fiscal 07/08, 08/09 - Fiscal 07/08, 08/09 results delivered at a spend versus budget index of 100 / 102 (GFC year) - Introduced sales analytics for state sales managers, structured selling techniques for field reps and objection handling techniques to increase sales closure rates

Regional Sales Manager VIC/TAS/SA/WA
Melbourne, Australia
Key Responsibilities: - Managing state pharmacy and independent grocery key accounts - Managing 11 sales representatives across 2 channels and 4 states - Coaching, mentoring and developing the capability of the field team Key Achievements: - Delivered volume index growth in pharmacy of 111 and independent grocery of 108 - Developed working relationships with 2/1 new to market pharmacy/grocery banners - Inducted 3 new hires, coached the field team on how to secure higher sales closure rates

National Account Manager - Coles/Bilo Healthcare/Homecare/Snacks
Melbourne, Australia
Key Responsibilities: - Delivering consistent volume growth - Developing and submitting promotional programs - Selling in new lines and category shelving concepts Key Achievements: - Delivered fiscal volume index growth on Healthcare of 109, 112, 110 in 03/04, 04/05, 05/06 - Delivered positive fiscal volume growth on Homecare/Snacks at an average of 108 per year - Sold in a shelving concept to secure brand positioning from the bottom shelf to hip/eye level - Sold in efficient assortment analyses to defend/maintain/expand distribution on P&G brands

National Operations Manager - Coles, BiLo, Kmart, Target
Melbourne, Australia
Key Responsibilities: - Coordinating 3rd party merchandising organisation Counterpoint to execute store initiatives - Submitting briefs for new line cut-ins, planogram resets, promotional displays - Managed speed/quality of execution, store compliance standards, preparation of reports Key Achievements: - Executed 66 new line cut-ins for 11 initiatives at an average of 8 days for 92% of brand value - Delivered consistent promotional display builds of 89% of store universe in 2 days - Developed working relationships with State Merchandise managers to leverage their influence

National Capability & Business Development Manager - Pharmacy/Independent Grocery
Melbourne, Australia
Key Responsibilities: - Managing 17 field reps nationally to execute new line and promotional sales initiatives - Conducting Monthly performance reviews to ensure field rep delivery of agreed volume targets Key Achievements: - Delivered 189/123 IYA volume increases for the Vicks winter sell-ins of 98/99 & 99/00 - Delivered 116/114 IYA total volume increases for 98/99 & 99/00 - Developed capabilities for 6 new sales reps enabling them to sell achieve sales targets

Regional Account Manager - Independent Grocery SA/VIC
Melbourne, Australia
Key Responsibilities: - Selling in new lines to Independent Grocery Wholesalers in SA/VIC - Implementing promotional programs to 11 supermarket banners Key Achievements: - Delivered volume growth of 114/111 96/97 IYA and 109/110 FYTD Jan ’98 for VIC/SA - Achieved a 100% strike rate for new line sell-ins in VIC/SA

Key Account Manager - Pharmacy/Independent Grocery
Adelaide, Australia
Key Responsibilities: - Selling in new lines to and promotions to the Foodland Independent Supermarket groups - Selling in new lines to and promotions to the Chemmart and National Pharmacies groups Key Achievements: - Delivered total business volume growth for Foodland of 108/113 IYA in 94/95, 95/96 - Delivered total business volume growth of 108/111, 112/116 in 94/95, 95/96 for CM & NP

Retail Sales Representative - Pharmacy/Independent Grocery
Adelaide, Australia
Key Responsibilities: - Management of 130 Pharmacy and Grocery stores - Selling in new lines, promotions and displays Key Achievements: - Awarded “Silver Sales Representative of the Year 1993” for exemplary sales performance - Awarded “Bronze Sales Representative of the Year 1994” for exemplary sales performance - Sold 35 Covergirl cosmetics stands into Foodland supermarkets exceeding target by 233%
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