Panna Chauhan

Acting as the first point of contact for general inquiries. Evaluating job prospects in alignment with student goals. Building and strengthening relationships with stakeholders and partners of strategic importance. Promoting programming, student needs and interests to employers and industry contacts. Promoting programs at recruitment events. Identifying, fostering and maintaining relationships with potential and existing employers. Liasing with management to determine goals and priorities. Conducting market research and analysis to uncover employment opportunities. Keep well-informed on labour market, occupational and educational trends. Updating and maintaining database records Implementing plans and process improvements for employer engagement activities.

Provide fact-based, analytic support to the Director and to the sales team. Facilitate the production of actionable channel and brand information. Delivery on monthly performance and sales analysis identifying specific regions/brand/channel issues and opportunities to be actioned. Produce pre and post analysis on trade promotions with recommendations to trade development. Assist in developing key initiative metrics and target accounts. Develop monthly and quarterly sales meeting content. Manage Website and utilize Google Analytics to track traffic and usage. Creation and maintenance of sell sheets and price lists. Manage national customer database.

Provide sales and trade support for the Trade Development team. Demonstrate subject matter expertise through knowledge of provincial liquor board strategies. Design critical marketing strategies focused on business growth and brand awareness. Manage relationships with suppliers and LCBO. Analyzed sales, and trends to develop forecasting models. Collaborated in presentation of RFP responses and marketing plans.

Successfully created an internal book shelving tracking system to ensure organization of library items. Front desk service including customer relations, account updates, account and program registration, catalogue queries, answering phone calls, collection of fines, library orientation, holds, sorting items, etc.

Analyzed potential of print advertising communication techniques along with data for various artists on their sales position within Canada.

Executed a research study that analyzed the volunteer recruiting methodology at Big Sisters. Created a province wide survey and analyzed data to determine target market of volunteers. Develop comprehensive plans to implement marketing campaigns to attract more volunteers.