Pamela Housh, PhD, EMBA

Eyam Health is a private, Canadian based company. Our mission is to design, develop and bring to market next generation platform technologies for safer and more effective vaccines and therapeutics.

Stakeholder engagement and management ⇢Identified, established, maintained and developed values-aligned partnerships and sponsorships and served as a liaison between internal and external stakeholders to deliver our strategic communications, marketing, and social media plans. ⇢Created a unique and interactive knowledge hub called Whole Human Summit that provides in-person and virtual opportunities for knowledge and idea exchanges between researchers, stakeholders, industry experts and entrepreneurs in the life sciences and technology sectors and catalyzes discussions that result in partnerships and research collaborations ⇢Expanded our community base of stakeholders and partnerships by 50% year-over-year by creating a Life Sciences Asset Map and identified and engaged over 100 health sciences thought-leaders from across North America to participate as speakers in Whole Human Summit events and enable solutions- building to create healthier and happier communities Communications and marketing ⇢Developed and implemented a strategic communications plan and adapted in-person engagement activities to virtual experiences using advanced tools and technologies that has Increased brand engagement (30% increase in website traffic, 100% increase in social engagement, and 200% increase in Summit participation) ⇢Created a media kit and pitch deck with external graphic design contractors that secured sponsors and closed a consulting account with the BCCDC Foundation for Population and Public Health ($80,000 CAD) ⇢Delivered over 200 email campaigns including newsletters and stakeholder management that achieve campaign response-rates 10% above the industry average

Coralus (formerly SheEO) is a global community of radically generous women transforming the way we fund, support and celebrate women-led Ventures working on the World’s To Do List. Since launching in 2015, 4000 women Activators in four countries have collectively loaned out $4M to support 53 women-led Ventures. Our goal is to reach 1M women Activators and a $1B perpetual fund which will support 10,000 women-led Ventures each year for generations to come. Are you IN?

⇢Proficient in online tools like Zoom and Google Meets for virtual teaching ⇢Proficient in cloud-based classroom management platforms like Moodle, Google Classroom, and Brightspace Using active learning strategies, I teach undergraduate students in the Citizen Science Program how to access, assess and contextualize scientific information as well as the history and tools of the trade in scientific communications. For every course (2017, 2019, 2021 (virtual)) I have created lesson plans, a course syllabus and course content to complement provided materials and curriculum. Subject matter for the core curriculum was Infectious Diseases in 2017 and Water Science for 2019 and 2021. The goal of the Citizen Science program at Bard College is to provide students with opportunities to develop their personal science literacy through hands-on, real-world coursework and projects. We ask: What does it mean to be scientifically literate? What is the role of citizens when it comes to weighing in on important scientific issues? How can citizens find the scientific information they need in order to meet the challenges they face in their lives and respond to the scientific issues of their day? What are the skills we all need in order to adequately and thoroughly interpret scientific claims, and how can we be sure that the conduct, analysis, and interpretation of science are not unduly influenced by political or other potentially distorting factors?

⇢ Coordinated cross-departmental redesign of a new website to improve user experience and to support product sales objectives ⇢ Increased brand engagement (measured in website traffic, by social listening, social engagement, and brand equity) through integrated, multi-channel print, catalog, web and direct marketing campaigns ⇢ Pivoted strategies for marketing and product delivery to adjust to changing market behaviours and segments in response to COVID-19 ⇢ Augmented sales tools and internal collaboration by creating “work smart” and “year in review” articles ⇢ Identified unmet market needs through market research and demographic profiling ⇢ Wrote news briefs and press releases

⇢ Created communications and marketing strategies that raised increased website traffic by 40% and social media engagement, including a 200% increase in Instagram followers ⇢ Generated increased campaign response rates above industry standards (for open-rate and click-rate) ⇢ Increased user engagement through monthly newsletters, blog posts, live events, and thought-leadership ⇢ Primary copywriter on advertising, donor, and social media campaigns ⇢ Led client meetings and internal team meetings ⇢ Created and managed Activate Health campaign to increase BCCDC Foundation brand awareness ⇢ Managed existing partnerships and developed new partnerships

Managed multi-site clinical research project at BC Children’s Hospital and BCCDC to implement a new antibody detection assay in an effort to characterize all past viral exposures in patient samples.

Completed the Health Promotion Lab for Early-Stage Venture Validation to build a Whole Human project with the intent of humanizing science and health knowledge. The Trampoline Business Model Validation Program is a two to three month pre-accelerator for very early stage ventures or individuals with a health promoting solution. Through Trampoline’s validation program, we test your business model for alignment in three key areas, daylight critical gaps, and give you the confidence you need to move forward.

Taught senior undergraduate/graduate level seminar course Molecular Epidemiology of Infectious Diseases for two Fall semesters.

Reported directly to the Director of Research Laboratories Maintained accreditation with the College of American Pathologists Provided subject matter expertise for HIV drug resistant testing research projects Received ethics approvals for a collaborative study with the BC Centre for Disease Control Developed multi-disciplinary grant submissions Facilitated collaborations between investigators for multi-disciplinary and multi-site clinical research projects.

Two-week intensive program.

Transferred to Bsc in Biotechnology at UBC in 2006.