paige wera

* Key Global Marketing liaison for subsidiary Marketers, maintaining a 24-hour target response time * Lead a global competitive conversion challenge, exceeding target by $0.4M growth in P&L, 150% ROI, and 350K OI * Leveraged CRM to support conversion challenge, generating 290 opportunities worth $9M * Created and deployed a global engagement plan, resulting in a 768% increase on CRM Chatter * Identified & resourced $1.7M of top global opportunities with business and Application Engineer support * Promoted to Global Marketing Analyst in one year

* Designed and implemented a CRM dashboard to assist US & Global Marketers in business execution * Measured pipeline against incremental growth target to exceed current and next quarter’s operating plan (OP) * Achieved four successful regional dashboard pilots, resulting in global replication * Established a format for entering test sale opportunities and two new product introductions replicated the format * Conducted CRM training with Lab, Sales, and Marketing to ensure compliance and quality data * Implemented a global CRM campaign to enable Business Managers to measure new product progress * Built lead program to reflect new product demand and country launch readiness * Analyzed global new product testing, resulting in improved product formula and adjusted internal training * Identified and presented a competitive conversion sales process steps to win the top 25 regional opportunities * Created priority markets and key applications guide for 3Mer’s to promote SSB opportunities company-wide

* Nanny and babysit for children ages 2 months to 12 years old * Created contractual positions based on mutual agreements with families * Identified needs, set structure and routine and provide safe transportation * Cared for multiple children at a time as well as children with special needs * Learned adaptability, time management, and change management

* Traveled as an exhibitor for home-shows and fairs in MN, WI, and IA * Scheduled leads with potential customers to receive in home consultations * Trained new Lead Setters on booth setup, take down, customer service, and proper Minnesota Re-Bath selling techniques * Administrative, billing support and customer service for showroom visitors * o Leader in lead production with the most exhibits presented at

* Provided customer service to answer questions on the sales floor * Sold “Black Tie” extended warranty plan and upselled accessories and games * Product knowledge expert answering phones and documentation with customers * o Highest sales quarter in the Gaming department with the only all-female team

* Analyzed customer messaging across websites, collateral, and sales presentations to prospective buyers for consistency and accuracy * o Presented findings to supervisor, company President, for review * o Implemented necessary changes on the website and collateral including updated photos * Developed LinkedIn profiles for 17 sales consultants using industry leaders as benchmarking for increased prospect pool * o Assisted sales consultants by developing a digital marketing and networking strategy for niche markets using LinkedIn * Analyzed industry sales and profit to determine direction for future industry growth

* Enabled global simultaneous launch’s by revamping divisional new product introduction checklist * Assessed Marketers competencies to create a modern marketing organization * Identified activities to be redistributed to other organizations, allowing Marketers to focus on growth initiatives

Activities and Societies: Katie's Entrepreneurial Organization