Padmashankar PV

Senior Business manager - Key Accounts @ Edenred India

About

Country

India

City

Chennai

Industry

Marketing & Advertising

Skill

Key Account Acquisition & Retention, Revenue Generation, Analytical Skills, Sales, Account Management, Banking, Business Development, Creative Strategy, Storytelling, Public Speaking, Communication, Management, Customer Service, Client Relations, Digital Activation, Branded Content, Event creation, Video content, Customer Relationship Management (CRM), Brand Marketing

Experience

Senior Business manager - Key Accounts

Edenred India

2023-3 - Present · 3 yrs 7 mos

Chennai, Tamil Nadu

Account Manager

Edenred India

2019-10 - 2023-3 · 3 yrs 6 mos

Chennai, Tamil Nadu

HDFC bank rewards, Ashok Leyland Select CRM program and HSBC rewards * Account planning * Farming, strategic sales road map for Top Line and bottom line achievement. * Catalogue curation and rewards management * Rewards portal management and catalogue analysis * Campaign management and fulfillment * Merchant alliances * Market consultation * Contract and price negotiation * Revenue generation and collections * Customer engagement strategy * UI/UX consultation * Operations and SLA management

Manager Brand Solutions

JFW - Just For Women

2017-8 - 2019-8 · 2 yrs 1 mo

Chennai, Tamil Nadu, India

*Client acquisition and ad space sales in JFW magazine, JFW You Tube channel *Magazine distribution strategy. *Sales and marketing campaign strategy. *Contract and Price negotiation. *Secure sponsorship and brand integration. *PR *Artist management. *Pre and post-production of the inhouse impact TV properties, JFW Women Achievers awards and JFW Movie awards both on ground and on air. *Digital marketing strategy on JFW Facebook and Instagram domain.