Francisco Garcia

• Deliver $XB+ in incremental revenue by applying AI and machine learning to Dell’s global B2B marketing and sales demand signals, predicting customer demand to drive optimal marketing and sales engagement at scale. • Lead the application of Artificial Intelligence, GenAI, Data Science, and Data Engineering for Dell Marketing, integrating directly into the Marketing and Sales technology stack. • Drive the data strategy and architecture to accelerate Agentic AI deployments and scale the breadth of customer data available for AI model optimization across internal and external sources, including product telemetry, customer engagements, market intelligence, and technology needs. • Built and scaled a global AI product organization of 80+ team members across data science, data engineering, ML engineering and product management. Introduced agile tech pods to accelerate model deployment and delivery velocity. • Established repeatable AI product delivery practices and engineering standard adopted across the marketing organization, strengthening quality, scalability and integration with marketing and sales enterprise systems. •Partner closely with marketing, sales operations, and IT to align technology initiatives with demand generation, pipeline, and customer engagement objectives.

• Led the growth and adoption of enterprise AI and ML capabilities, supporting 3,500+ team members across 40+ Data Science teams and enabling scalable AI solutions for Sales, Marketing, and IT organizations. • Delivered $10M in annual operational efficiencies and $13M in margin expansion by implementing a cloud-native AI platform that increased model iteration speed and improved predictive accuracy by 36%+. • Architected and operationalized Dell IT’s AI Platform, providing Data Science teams with cloud-native AI workspaces, ML DevOps support, and reusable AI services. Integrated object and block storage to create a scalable data layer enabling model training and inference at scale using parallelization and GPU acceleration. • As member of Dell’s AI Center of Excellence leadership team, served as a central enablement leader across business units, advancing AI literacy, promoting ethical AI practices, and scaling production use cases in forecasting, pricing, employee sentiment, and anomaly detection. • Led a software engineering team of 30, establishing standardized AI development practices, CI/CD pipelines, and model governance to ensure quality, scalability, and reproducibility; reported to Dell IT’s CTO.

• Led Dell IT’s transition to a product-centric engineering organization, adopting cloud-native DevOps practices and modern software development methods to accelerate delivery and improve quality. • Created the company’s first engineering organization operating in a product model, enabling teams to deploy production code daily, reduce time-to-market from months to days, and deliver measurable customer outcomes. • Delivered a 23% increase in revenue per visit for Dell’s online commerce search experience by empowering product teams to own customer outcomes and streamline delivery through lean and design thinking practices. • Managed a global Product Management team of 24 within a 180+ member engineering organization, overseeing a $15M product roadmap and ensuring alignment with digital transformation goals., reporting to Dell IT’s Digital Transformation leader.

• Led end-to-end advanced analytics and data science initiatives across Dell’s $XXB+ global enterprise commerce operations, delivering actionable insights that improved customer engagement and sales performance across the entire funnel, from site visits to checkout and conversion. • Deployed production machine learning models for targeted account recommendations, directly enhancing online experience and sales tool effectiveness. • Managed a global team of 25 business analysts, data engineers, data scientists, and DBAs, establishing engineering standards, ML deployment practices, and data pipelines to ensure reliable and scalable solutions.

• Led product strategy, multi-year product roadmap and go-to-market plan for Dell’s B2B e-Commerce site that supports $XX+ B in annual revenue through a highly customized multi-channel shopping experience. • Responsible for the e-Commerce customer experience. Achieved a 2.8 percentage point increase in conversion, a 31% increase in revenue per visit and a 65% increase in customer satisfaction by improving the online self-service quote and order experience.

• Led the product strategy and go-to-market plan for Dell.com’s Electronics & Accessories online experience. • Achieved a 5% revenue lift on a global scale by re-defining Dell.com’s online sales approach to Electronic & Accessories.

• Led the adoption and optimization of Dell.com’s redesigned experience and content management system across 20+ countries with combined $X+ B in annual online revenue.

• P&L ownership, business development, B2B sales and marketing Strategy.