Pablo Macchi
General Director Uy & South Cone @ Virbac
About
Professional passionate about the continuous improvement of processes in commercial excellence, consumer experience, brand development and high performance work teams. Focused on products linked to the “one health concept”. Corporate Executive at Johnson & Johnson for fifteen years, at Glaxo Smith Kline for six years and actually at Virbac since 2016. My responsibilities include Commercial Direction (Sales & Mktg) of leading teams & brands in human medicines, otc, consumer goods and veterinarian markets at LATAM level, as well as key organizational skills development. Strongly oriented towards the integrated development of business strategies to strengthen and develop brands, demand generation, distribution models, market share and profitability, showing a strong entrepreneur approach, excellence in processes, utter accountability for the Company’s result in Uruguay & South Cone P&L. Balanced at decision making, assertive resources management with strong leadership abilities.
Uruguay
Montevideo
Pharmaceuticals
Pharmaceutical Industry, Pharmaceutical Sales, Sales Effectiveness, Market Access, Clinical Trials, Regulatory Affairs, Biotechnology, Product Launch, Business Strategy, Marketing Strategy, Strategic Planning, Negotiation, Infectious Diseases, Market Analysis, Market Planning, Medical Devices, Industria farmacéutica, Eficacia de ventas, Estrategia empresarial, Negociación
Experience
General Director Uy & South Cone
Virbac
Uruguay
Commercial Director Uy & South Cone-Latam (Uruguay, Argentina, Paraguay & Bolivia)
Virbac
Uruguay
-Business Operations / Sales & Marketing Uruguay, Argentina, Paraguay & Bolivia -Project Leader / Commercial Excellence Team Latam (Mx. Brz. Col. Uy. Arg. Py. Bol.)
Commercial Director Uruguay
Virbac
Uruguay
Sales and Marketing Manager (Uruguay & Paraguay)
GSK
Uruguay
Responsible for Commercial Operations in Uruguay. Scope: Sales Force, Distribution Model, Expert and Trade Marketing, A&P, HCP´s (Healthcare prescriptions) Quality Areas, Regulatory and Demand. Report line: South Cone General Manager. Member of Latin America Executive Commitee, Commercial Lead Team and Anti Burberry Board. Local Join Venture Novartis/GSK implementation. Job description 100% focused on consumers and customers, under the Company values based on ethics and fair commercial practices as well as strict confidentiality and compliance agreements.
Uy GSK Ch. Business Coordinator & Uruguay & Paraguay
GSK
GSK Uruguay
Startup GSK Consumer Health Care Uruguay Business Unit Responsible for the Uruguayan distribution and the medical promotion team. Scope: Trade Marketing, Distribution, Expert Department with HCP´s, Demand. Report Line: PUB (Paraguay, Uruguay, Bolivia) Operation Manager. Job Description: Planning and local Coordinator
Uy Sales Manager
Johnson & Johnson Innovative Medicine
Uruguay
Responsible for the national sales force. Scope: Sales, Prescriptions, Expert Mktg HCP´s. Report line: GM Argentina and Uruguay. Job description: Sales Team manager Local Coach of HCBI (Healthcare Business Integrity).
Institutional Marketing Acces Manager
Johnson & Johnson Innovative Medicine
Uruguay
Responsible for institutional access products (Biological, Oncological). /Private & Public Channel Scope: Institutional access in Core Products. Report line: GM Uruguay. Job Description: Direct work with Kol,s / Institutions
Manager Product Management
Johnson & Johnson Innovative Medicine
Uruguay
Responsible for Core Products Scope: Uruguay Report Line: Uruguay Commercial Manager Job Description: Launching and positioning of Company product in the local market. Acknowledgment: Award recognition “Best performance of the year in LATAM”.
Representante de ventas
Johnson & Johnson Innovative Medicine
Uruguay
Scope: Uruguay (Neurol, Psych, Dermato, Pedia, Geriatrics, Gyneco, among others) Report Line: Sales Manager Job Description: Direct work with HCP´s/ Demand generation. Acknowledgment: 2004 Uruguay award recognition “Sales Rep. of the year”
Sales Representative
Johnson & Johnson
Uruguay
Scope: Uruguay Report line: Sales Manager Job description: Field Work on Pharmacies, Drugstores, Distributors and Supermarkets Acknowledgment: 2002 Uruguay award recognition “Sales Rep. of the year”
Merchandising Promoter
Johnson & Johnson
Uruguay
Scope: Direct Customers Reports Line: Head of Merchandising Job Description: Commercial Exhibition in POS (Point of Sales)
Education
Universidad Católica del Uruguay 'Dámaso Antonio Larranaga'
Administración y gestión de empresas, general
Universidad Católica del Uruguay 'Dámaso Antonio Larranaga'
Administración y gestión de empresas, general
Universidad Católica del Uruguay 'Dámaso Antonio Larranaga'
Empresa, gestión, marketing y disciplinas afines
Universidad de la República
Psicología
Pablo Macchi's Contact Information
Phone
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