Pablo Laucirica Lopez-Palacios

Pablo Laucirica Lopez-Palacios

Regional Vice President, Italy, Spain and LATAM. Microsoft Advertising @ Microsoft

About

Currently leading Microsoft Advertising in Southern Europe and LATAM. Managing and developing sales & account teams in multiple geographies. Aiming to unleash full growth potential while delighting our customers. Extensive experience in the Online/tech Industry at top leading companies and working from different functional roles. Main skills: - Identifying worthwhile markets and potential partners - Building and launching from scratch teams and new businesses/products - Managing Sales and Account teams in multiple geographies - Mentoring and Sales Coaching - Building long-term trusted relationships - Identification and analysis of attractive projects and Partnerships - Strategy and Brand development

Country

Spain

City

Barcelona

Industry

Marketing & Advertising

Skill

Business Development, Business Strategy, Sales, Marketing Communications, Marketing Strategy, Online Advertising, Estrategia empresarial, Marketing digital, Trade Marketing, Marketing, Desarrollo empresarial, Customer Insight, SEM, Online Lead Generation, Ventas, Estrategia, Marketing en Internet, Generación de clientes, Microsoft Office, Publicidad en Internet

Experience

Microsoft

Regional Vice President, Italy, Spain and LATAM. Microsoft Advertising

Microsoft

LinkedIn
2024-5 - Present · 2 yrs 5 mos
Microsoft

Regional Vice President, Italy and Spain. Microsoft Advertising

Microsoft

LinkedIn
2023-10 - 2024-5 · 8 mos

Barcelona y alrededores

Microsoft

Regional Sales Director, Western Europe. Microsoft Advertising

Microsoft

LinkedIn
2019-3 - 2023-10 · 4 yrs 8 mos

Barcelona y alrededores, España

Microsoft

Strategic Sales Manager, Western Europe. Microsoft Advertising

Microsoft

LinkedIn
2017-9 - 2019-3 · 1 yr 7 mos

Barcelona y alrededores, España

Microsoft

Manager Strategic Accounts, Spain. Microsoft Advertising

Microsoft

LinkedIn
2016-1 - 2017-9 · 1 yr 9 mos

Madrid y alrededores

- Excited to launch a brand new team to serve and partner with our top strategic clients in ES within Microsoft Advertising. - Designed the strategy and growth sales plan for the tier 1 segment - Hiring the team, structure resources and defined internal processes - Defined Market Business Plan - Guest Speaker at Events and conferences

Google

Senior Business Development Manager

Google

LinkedIn
2015-4 - 2016-1 · 10 mos

Dublin

- Lead a team of Account Planners - Manage top potential clients of the segement (+23M€/Q) - Nominated best Sales Coach EMEA and top Performer - Opening new Business and working very closely with C levels (Agency and Client) - Remote Mentoring Lead for Goolge Campus: Advisory Initiative to help entrepreneurs validate their business model, help them generating traction and ultimately empower their success.

Google

Key Account Manager

Google

LinkedIn
2014-10 - 2016-1 · 1 yr 4 mos

Dublin

- Manage a sales portfolio (+16M € per Q) of Strategic Key Accounts aimed at growing and expanding their business Globally. ­- Sales Coach for Spain and Portugal: Mentoring, trainings on sales and business strategy, shadowing. ­- EMEA sales Trainer ­- Building trusted relationships with C levels (CEO, CMO, CFO) ­- Constantly overachieved Revenue and Adoption targets through business acquisition and development of high potential accounts. - Remote Mentoring Lead for Goolge Campus: Advisory Initiative to help entrepreneurs validate their business model, help them generating traction and ultimately empower their success.

Google

Sales Account Strategist

Google

LinkedIn
2013-12 - 2016-1 · 2 yrs 2 mos

Dublin

- Manage a sales portfolio (+10M € per Q) of 200 mid market companies in Spain aimed at growing their business online. Deep expertise within Retail, Finance, CPG, Media & Entertainment verticals. - Overachieved account adoption target through business acquisition and development of high potential accounts. - Specialized and focused in Mobile and Export opportunities to grow revenue coming from new platforms. - Provide tailored solutions to new advertisers in order to create and optimize profitable online Export campaigns to expand their businesses globally.

LauciSystem

Co-founder. Business Developer

LauciSystem

2011-6 - 2015-12 · 4 yrs 7 mos

Company responsible for manufacturing and distributing a patented surgical retractor. Undertook following responsibilities: - Market research (supported by ACC1Ó) and approach on production, costs and pricing strategy - Negotiation with industry and commercial distributors. Statement of the communication plan and marketing (creating Webpage, brochures, video and commercial media) - Presentation at international fairs such as MEDICA 2011-2012(Düsseldorf, Germany) - Seeking and dealing with potential distributors

PageGroup

Digital & eCommerce Consultant

PageGroup

LinkedIn
2012-6 - 2013-12 · 1 yr 7 mos

Barcelona y alrededores, España

Managing the Digital & eCommerce Unit: Responsible for both, Business Development (acquisition of new clients) and headhunting of profiles from the Online & IT industry. Main responsibilities: - Closing deals following the complete sales process: lead generation, cold calling, mailing, offline meeting and dealing negotiation. - C´level negotiations: Creating long-term relationships and dealing with decision-making levels. - Interviewing profiles on key competences and Psychological behaviours.

Nestlé

Marketing Specialist

Nestlé

LinkedIn
2011-8 - 2012-6 · 11 mos

Marketing Department of chocolates: - Brand development, increase web site traffic, web interface for the web user and advertising optimization. Developing brand strategy and statistics systems. - Focussed on the Online Marketing Strategy and impementing the new eCommerce (diseloconchocolate.com) - Strategic management on marketing activities within chocolates market and points of sale - Analysis and data extraction from consumer insights, market research or sales reports and promotional activities - Customized client presentations with proposals to solve specific demand issues

Reset Soluciones, SLU

Assistant to Comunication Manager

Reset Soluciones, SLU

LinkedIn
2010-1 - 2010-6 · 6 mos

• Undertook multiple comunication responsabilities • Client presentations and managed sportive events

Education

IESE Business School

IESE Business School

LinkedIn
2017 - 2019 · 2 yrs
IESE Business School

IESE Business School

LinkedIn
2010 - 2010
HU University of Applied Sciences Utrecht (Hogeschool Utrecht)

HU University of Applied Sciences Utrecht (Hogeschool Utrecht)

LinkedIn

International Management and Economics

2011 - 2011

Exchange program. Diploma in Links ®: Management and Marketing Strategy Simulation • Course with a strong focus on business strategy, fundamental analysis and competitive behavior

Universitat de Barcelona

Universitat de Barcelona

LinkedIn
2007 - 2011 · 4 yrs

EUS: Selective group of 30 people that receive special recognition • First Honours in Advanced Macroeconomics and Political Economy • Class Representative 2009-10

Pablo Laucirica Lopez-Palacios's Contact Information

Email

******@***.com

Phone

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