Pablo Barrios Gómez Mendizabal

CO-FOUNDER / CEO. ARCHY Welfare México

• Led the expansion of the Mexican dealership network from 8 to 15 locations while ensuring adherence to Triumph UK's stringent standards in sales performance, management, customer satisfaction, facility image, service quality, financial stability, and marketing effectiveness, among other criteria. • Orchestrated national sales and recurring order plan for Mexican dealerships, successfully achieving growth targets and KPIs, while overseeing import and distribution of motorcycles, OEM, accessories, and clothing (PCAs) • Regularly communicated with the UK headquarters through weekly, monthly, quarterly, and yearly updates, collaborating closely to develop short-term and long-term sales growth strategies for the initial five-year period, via both phone and in-person interactions. • Supported the CEO in company management, including coordination of national business strategy, P&L analysis, advertising strategies, press relations, inventory oversight, warranty and service management, and credit supervision. • Conducted market analysis for motorcycles, generating a 10-month advance demand forecast, while efficiently overseeing dealership inventory to ensure timely supply and service, minimizing excess inventory. • Drafted scripts for the AMFIM (Mexican Association of Motorcycles Importers and Manufacturers) events, aiming to enhance mobility in Mexico by promoting the responsible and safe expansion of motorcycle usage. • Coordinated the Distinguished Gentleman's Ride, a motorcycle fundraising event dedicated to supporting prostate cancer research and men's mental health awareness. Achieved record-breaking participation with over 3,000 riders and raised over $7.5 million globally. Additionally, hosted engaging product launch events for dealers and media.

• Collaboratively led negotiations resulting in the successful procurement of new agreements with Vice Presidents, Directors, and General Managers of renowned AAA companies, including J&J, Acco Mexicana, Newell Brands, Reckitt Benckiser, and Mars, involving a total purchase value exceeding USD$300 million. • Conducted in-depth market research and data analysis to drive strategic SKU decisions. Redesigned the portfolio for local markets, introducing 500+ new SKUs and generating $35 million in purchase orders. • Effectively managed and led purchasing and logistics teams, overseeing the evaluation of key performance indicators. Achieved a consistent year-over-year purchasing growth of over 10% for three consecutive years. • Follow through international negotiations, cataloguing new UPC´s, tracking purchasing orders, developed timetables for supervision and evaluation of deliveries, reducing delivery times by 15%. • Engaged in high-level meetings with executives and managers from globally recognized companies including Nestlé, Crayola, 3M, Hartz, and EOS, contributing to corporate-level decision-makings.

• Structured and organized credit card databases and Business Information Systems (BIS) for efficient and informed decision-making • Created an Excel spreadsheet to enhance the analysis of rogue account transactions, resulting in a more efficient and organized process that expedited decision-making and facilitated quicker conclusions. • Provided guidance to Banorte/IXE nationwide branch managers on effectively addressing and resolving chargebacks, ensuring meticulous adherence to the process.

• Delivered personalized and exceptional shopping experiences to customers by assisting in the selection, presentation, and provision of detailed information about high-end watches, resulting in sales exceeding $1.3 million dollars.