Ozge ERKAN

As a Senior Product Manager with over ten years of experience in the tech industry, I specialise in transforming product strategies into growth-focused, customer-centric solutions. My background spans end-to-end product lifecycle management, including market research, competitive positioning, pricing strategies, and team leadership. Having worked with major players like PENTA Technology (Lenovo-HPE-DELL), I bring a proven track record of delivering impactful results, from establishing high-engagement demo centres to executing B2B integrations that drive revenue growth. Services I Offer: • Product Lifecycle Management: Comprehensive management from development to market launch, ensuring alignment with business objectives and customer needs. • Market Research & Competitor Analysis: Detailed insights that inform product positioning, targeting, and strategic decision-making. • Strategic Marketing & Pricing: Development of tailored marketing plans, pricing strategies, and go-to-market tactics that boost market share and profitability. • Sales & Profitability Growth: Proven methods for revenue optimisation and sales channel expansion, backed by data-driven analysis. • Customer Relationship Management: Building and sustaining long-term client relationships through customised product solutions and continuous feedback. • Team Training & Development: Technical and product-focused training sessions for sales teams, enhancing performance and product knowledge. • B2B Integration & Channel Management: Expertise in managing B2B portals and sales channels to streamline processes and improve distribution efficiency. • Demo Centre & Hands-On Experiences: Creating product demo environments to offer clients immersive experiences, strengthening product understanding and brand loyalty. I am passionate about driving results that not only meet but exceed expectations. If you're looking to discuss product strategy, market trends, or ways to enhance product value, I’d love to connect!