Osama Jarrah

• Digital Strategy Development: Design and execute strategies to enhance brand awareness and revenue. • Budget Management: Prepare & Manage budgets for marketing and communication initiatives, ensuring cost efficiency and maximizing ROI. • F & B Marketing: Manage and promote all dining outlets presence on social media, manage digital campaigns, and analyze performance. • Content Creation & Social Media Management: Create content and manage all platforms to boost engagement, growth, and visibility. • SEO/SEM Optimization: Improve online visibility and conversions through targeted optimization strategies. • Email Marketing: Execute monthly and seasonal personalized campaigns to enhance guest engagement and bookings. • Performance Analysis: Monitor and evaluate campaign results to maximize ROI. • Collaboration with Sales & Revenue Teams: Align marketing initiatives with revenue and sales objectives. • Online Reputation Management: Handle guest reviews and online feedback to maintain a strong digital presence. • E-Commerce Management: Manage online booking platforms and digital advertising campaigns. • Market Research: Conduct research to stay ahead of market trends and competition. • Agency Management: Manage external agencies to ensure brand consistency and optimal performance. • Public Relation and Communication: Built relationships with media and secured impactful coverage and enhance brand image. • Collateral & Printing Management: Manage branded materials and printing requirements. • Loyalty Program Oversight: Enhance program visibility to drive retention and guest loyalty.

• Ads Management: Execute and manage Paid campaigns across platforms, monitor and report all campaigns performance. • Performance & Analysis: Monitor website and mobile application performance, reports & analysis by using professional tools. • SEO: Implement and manage SEO techniques, including on-page optimization, backlinking, and keyword research, to improve organic search rankings., expertise in tools like SEMrush, Ubersuggest, Google Keyword planner. • Social Media Management: Create strategies to increase engagement and brand awareness including content creation and account performance analysis • Email Marketing: Design and execute email marketing campaigns, create audience segments using tools like Mailchimp. • Content management: Developed and distributed engaging content, plan and schedule monthly content for social media and website blogs • Brand Development: Strategic planning to increase brand growth. • Team Management: Effective team management to achieve strategic goals and deliver exceptional results.

• Conducted training sessions on SEO, SEM, PPC, and social media strategies. • Mentored students in creating effective digital campaigns. • Provided feedback to enhance student skills and career readiness. • Organized workshops on latest digital marketing trends. • Developed Course Materials course materials and resources, including presentations, handouts, and online content. • Evaluated student performance through assignments, projects, and exams, to ensure the mastery of digital marketing concepts. • Empowered 800+ professionals in mastering digital strategies.

• Manage worldwide accounts with different goals and requirements • Develop and implement effective strategies to improve website rankings, drive traffic, and increase conversions • Conduct keyword research using professional tools to increase SEO rankings • Analyze website performance metrics to optimize search engine visibility and improve user experience • Execute and manage paid google campaigns, and monitor performance to continuously improve results analyze website performance metrics, and create targeted content to optimize search engine visibility and improve user experience. Collaborate with cross-functional teams to develop and execute comprehensive digital marketing campaigns, and monitor and report on campaign performance to continuously improve results.

• Manage company stores on multiple platforms Like Noon, Amazon, ZiD • Update product prices, descriptions and inventory levels. • Add, edit, and delete products on the website, ensuring accurate product listings. • Coordinate with the supply chain to ensure timely restocking of products. • Design and create high-quality product images and graphics for the online store • Suggest promotional strategies to boost sales and customer engagement. • Perform general website design tasks, improving overall usability. • Conduct regular audits of the website and optimize for SEO. • Generate and analyze reports on sales performance, customer behavior, and website metrics for business development and decisions. • Customer support for online orders, reply to messages and resolving issues

• Develop and execute comprehensive digital marketing strategies and plans tailored to the unique needs of multiple clients, ensuring alignment with their business objectives. • Manage all aspects of digital marketing, including SEO, PPC, social media, email marketing for multiple clients. • Conduct thorough market research and competitive analysis to inform strategy development and identify opportunities for client growth. • Collaborate with graphic designers, content creators to produce high-quality marketing materials for posts and campaigns. • Design, execute, and optimize PPC campaigns on Google Ads and social media advertising channels. • Website analytics and user experience, and give recommendations to improve site performance, user engagement and conversion rates. • Conduct regular meetings with clients to discuss campaign performance, gather feedback, and adjust strategies • Manage Marketing Budgets for digital marketing campaigns, ensuring maximum ROI

• Develop and implement strategic business plans to drive growth and expand market presence within the industry. • Manage and execute digital marketing campaigns, including SEO, SEM, email marketing, social media, and content marketing. • Manage and optimize the company’s website and online presence to improve visibility and attract new clients. • Lead a team of event planners, coordinators, and marketing professionals to deliver successful events. • Develop and manage events budgets, ensuring cost-effective use of resources. • Organize and participate in industry conferences, trade shows, and networking events to promote the company and its services. • Create compelling marketing materials, presentations, and proposals to attract new clients and partners. • Ensure all events comply with regulatory requirements and safety standards.

• Create and manage engaging content across various social media platforms, Facebook, Instagram, Twitter, LinkedIn, and Snapchat • Design, execute, and optimize PPC campaigns across platforms such as Google Ads and social media advertising channels, ensuring maximum ROI and increase brand awareness • Develop and maintain a content calendar, ensuring consistent and timely posting of content. • Engage with followers and customers, responding to comments, messages, and inquiries in a timely and professional manner. • Produce high-quality visuals and multimedia content for daily content on social media, website products and campaigns.

• Lead procurement strategy, managing domestic and international supplier relations, purchase orders to ensure best pricing and supply. • Inventory management, forecasting needs, maintaining stock levels and monthly inventory plans to maximize business efficiency. • Direct warehouse operations, ensuring seamless daily activities, high customer satisfaction, and resolution of claims and discrepancies. • Plan and manage distribution and logistics, coordinating delivery schedules, and liaising with ports, customs, and clearing agents. • Financial operations including issuing payments, auditing invoices, and managing financial agreements with local and overseas suppliers. • Generate and analyze comprehensive operational and financial reports, providing actionable insights to senior management.

• Manage Petty Cash: Handle petty cash transactions to ensure accurate tracking and reporting of expenses. • Procurement Management: including purchasing materials and services, with compliance to project budgets and timelines. • Payroll Administration: Process and pay payroll for project staff, ensuring timely and accurate payment. • Time Sheet Management: Collect, review, and verify time sheets to accurately record labor hours and allocate costs to projects. • Logistics Coordination: Schedule deliveries, managing inventory, General coordination and ensuring timely receipt of materials. • Project Documentation: Maintain documentation of project progress, including contracts, invoices, and compliance records. • Government Payment Applications: Prepare and submit payment applications to the government based on project progress.