André Correia

André Correia

Head Of Digital Marketing and Communication @ Millennium bcp

About

"Let me be the architect, I can do it!" Costanza, George

Country

Portugal

City

Lisbon Metropolitan Area

Industry

Banking

Skill

Digital Marketing, Marketing Strategy, Online Advertising, Digital Media, Google Adwords, Marketing, Marketing Management, Marketing Communications, Online Marketing, B2B Marketing, Media Planning, SEM, PPC, Media Buying, Advertising, Strategy, Digital Strategy, Mobile Marketing, Email Marketing, Google Analytics

Experience

Millennium bcp

Head Of Digital Marketing and Communication

Millennium bcp

LinkedIn
2020-7 - Present · 6 yrs 3 mos

Lisbon, Portugal

▪ Lead a team of marketing enthusiasts organized as Digital Media Specialists, Analytics Specialists, Digital Designers, Copywriters, UX Writers and Digital Communications Specialists. ▪ Together, we created an in-house digital team with a 360º view of Digital Marketing activities such as; Digital Media Buying (Programmatic, Social, Search, Direct); Analytics measurement with full funnel view of both App and Website consumer journey; Creative concepts; Copywriting; Social Media Management; Digital Content ▪ We are able to: 1st Think 2nd Plan 3rd Produce 4th Implement in all digital channels (Paid and Owned media) 5th Analyse 6th Make real time refinements based on results All of this in a scalable manner.

Millennium bcp

Digital Marketing Director

Millennium bcp

LinkedIn
2018-10 - 2020-7 · 1 yr 10 mos

Lisbon Area, Portugal

▪ Creation of the Digital Marketing area.

Omnicom Media

Digital Project Manager

Omnicom Media

LinkedIn
2018-7 - 2018-10 · 4 mos

Lisbon Area, Portugal

Client: Tourism of Portugal ▪ Solely responsible for the Tourism of Portugal account, managing and coordinating the team dedicated exclusively to this client. ▪ Works across all digital platforms, allowing for a 360º strategic view of client's digital needs. ▪ Responsible for the implementation of automated report models allowing more efficiency across team's key tasks. ▪ Other skills include C-level report design, implementation and analysis.

PHD

Digital Manager

PHD

LinkedIn
2015-11 - 2018-6 · 2 yrs 8 mos

Lisbon Area, Portugal

Main Clients: Volkswagen | SEAT | Audi | Skoda | Porsche | Dia Group | Viaoutlets | La Redoute | Caixa Geral de Depósitos ▪ Digital strategic planning ▪ Digital development ▪ Deliver Digital Strategy and Action Plans, focused analysis on tactics and tools to best perform and accomplish brand objectives. ▪ Digital strategy and trend spotting for clients across Automotive, Distribution, Banking and FMCG sectors. ▪ Acquire new clients to start digital advertising, as well as grow digital investments of current clients.

Reprise Digital

Account Manager

Reprise Digital

LinkedIn
2014-9 - 2015-10 · 1 yr 2 mos

Lisbon Area, Portugal

Main Client: TAP Portuguese Airlines ▪ Markets: Portugal, France, Belgium, Netherlands, Denmark, Sweden, Finland, Norway, Colombia, Panamá, USA, Spain, Germany, Switzerland, Austria, Russia. ▪ Manage, optimize and implement campaigns on Google Adwords, Bing Ads and Facebook. ▪ Create Digital Media plans to specific promotional campaigns. ▪ Negotiate with national digital networks display campaigns.

Normendes

Marketing and Purchasing Manager

Normendes

LinkedIn
2012-11 - 2014-8 · 1 yr 10 mos

▪ E-Commerce and Digital project leader ▪ Negotiation with suppliers such as Samsung, LG, BSHGroup, SONY. ▪ Create and manage sales campaign ▪ Manage Sales team ▪ Pricing

INFINIT

Marketing and Sales Manager

INFINIT

LinkedIn
2010-11 - 2012-10 · 2 yrs

Guimarães Area, Portugal

▪ E-Commerce platforms manager ▪ Social media strategies ▪ Client service and new business

Education

AESE Business School

AESE Business School

LinkedIn

Business Administration and Management, General

2023-2 - 2023-6 · 5 mos
IESE Business School

IESE Business School

LinkedIn

Business Administration and Management, General

2023-4 - 2023-4 · 1 mo
Católica Porto Business School

Católica Porto Business School

LinkedIn

Marketing

2011 - 2012 · 1 yr
Alma Mater Studiorum – Università di Bologna

Alma Mater Studiorum – Università di Bologna

LinkedIn

Sociologia

2008 - 2009 · 1 yr

André Correia's Contact Information

Email

******@***.com

Phone

(**) *** ****

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