Nora Fang

● Develop and maintain partnerships with domestic and overseas traffic channels, media platforms, and affiliates. ● Conduct business negotiations with channels (media, agencies, ad networks), including contract signing and revenue-sharing model design (CPA/CPI/CPS). ● Analyze channel data, evaluate quality and performance, and optimize cooperation structure to improve ROI. ● Coordinate with internal teams (ad operations, tech, finance, risk control) to ensure compliance, traffic quality, and campaign delivery. ● Responsible for achieving monthly/quarterly KPIs — such as number of new channels, traffic volume, revenue growth, and ROI. ● Track industry and competitor trends, identify new growth opportunities, and develop expansion strategies.

● Results-driven digital marketing professional with 6+ years of experience in Google Ads optimization, performance marketing, and project management. ● Proven track record in managing multimillion-dollar ad budgets, leading optimization teams, and driving measurable growth across global markets. ● Skilled in data analysis, campaign strategy, and cross-department collaboration. ● Adept at balancing technical execution with leadership responsibilities to maximize ROI and client satisfaction.