Noey Cuker

• Crafted weekly product pitches for various brands and managed product samples using LaunchMetrics while maintaining the internal contact database • Compiled monthly media coverage reports and supported luxury client events during Fashion Week and brand anniversaries • Developed a strategy proposal for NB44 including a target media list, press trip, press event, six-month pitching calendar, product pitch, and a collaboration proposal with Āman Resorts and presented to the entire NY fashion team

• Collaborated with the social creative team to develop digital content and manage social media across platforms, ensuring alignment with brand aesthetics and campaign goals • Worked on a stretch project, proposing a mood board, shot list and creative brief for the relaunch of key products, collaborating with production to create multi-platform content, and presenting to senior executives • Conducted research on industry trends and competitors, while supporting the design, execution, and optimization of social media content across Instagram, TikTok, YouTube, and other platforms.

• Production manager for experimental knitwear fashion show; managed over 20 designers, more than 40 models, and and a production team including media, casting, stylists, hair & makeup, music, and production. • Created a mock advertisement from the perspective of Wolford using iMovie, Adobe Premiere Pro, and Adobe Lightroom • Developed an original art zine using Adobe Photoshop and Adobe Indesign • Studied the process of creative ideation and learned about various forms of visual presentation through different image generating techniques • Recieved mentorship form industry professionals • Engaged in class discussions and critiques regarding communication design, branding, public relations, fashion journalism, advertisement, styling, visual merchandising and art direction. • Learned about numerous forms of integrated communications

Production manager for experimental knitwear fashion show; managed over 20 designers, more than 40 models, and and a production team including media, casting, stylists, hair & makeup, music, and production.

• Created merchandise displays • Styled clothing to promote seasonal clothing line sand engage costumer sales • Assessed costumer needs and style preferences enhancing clientelle experience • Managed inventory by organizing and auditing stock to replenish floor displays • Promoted sales by managing social media in accordance with national consumer trends and popular styles

• Helped recruit photographers for shoots • Researched rising talented designers to invite and feature in issues • Consulted with publishers ensuring completion of all project details and deadlines • Designed and presented mood boards • Organized schedules for meetings and photoshoots

• Worked on The Bath Club’s property renovatino as a member of the interior design team • Created and presented mood boards to present visual possibilities for the renovation’s aesthetic • Conducted meetings with executive project leaders across states • Curated and posted content on Instagram to engage and excite clients on the revamping of The Bath Club

• Held dialogues on the varying types of marketing strategies • Learned how to successfully incorporate emerging forms of media into marketing • Studied client interests and determined appropriate usage of marketing techniques