Noemi Nagy

Brand Marketing Coordinator @ HELL ENERGY

About

Proud winner of the L'Oreal Brandstorm competition and past intern at L'Oreal Luxe division, where I played a pivotal role in launching the Libre Perfume and establishing two stores at Băneasa Shopping City. Previously, I served as a Digital Marketing Specialist at Banca Transilvania, contributing significantly to the redesign of the BT24 mobile banking app and optimizing the bank's website portfolio. This led to elevated conversions and enhanced lead quality. Excited to channel my expertise and creativity into further elevating the brand presence and marketing strategies at Hell Energy.

Country

Romania

City

Târgu Mureş

Industry

Retail

Skill

Web Content Writing, Strategy, Video Production, Branding, Brand Marketing, Brand Activation, Creative Marketing, Business Insights, Content Strategy, Setting Strategic Direction, Competitive Landscape, Marketing Campaigns, Launch Strategies, Communication, Campaigns, Advertising, Google Analytics, Web Design, Google Ads, Marketing

Experience

Brand Marketing Coordinator

HELL ENERGY

2023-7 - Present · 3 yrs 3 mos

Târgu Mureş, Mureş, Romania

* Serving as a dynamic Brand Marketing Coordinator at Hell Energy, where I lead strategic initiatives to enhance brand visibility and engagement. * Collaborating closely with cross-functional teams, I drive the development and execution of innovative marketing campaigns that resonate with our target audience. * Leveraging my expertise in digital marketing, I am dedicated to optimizing online presence, fostering customer loyalty, and achieving impactful results.

Online Marketing Specialist

Banca Transilvania

2022-4 - 2023-7 · 1 yr 4 mos

* Assisted in the development of lead generation strategies, which helped to increase the number of qualified leads and improve conversion rates; * Developed skills in online marketing, advertising, lead generation, project management, data analysis, and website optimization; * Optimized different campaigns and the website regarding UX/UI and made A/B testing to increase the conversion rate, by using web analytics tools such as Google Analytics to analyze website traffic and user behavior and optimize the user experience; * Created and analyzed reports on website traffic and user behavior and used these insights to optimize advertising campaigns and improve targeting and messaging; * Key role in the improvement of the website's performance, by implementing SEO best practices and monitoring website analytics to identify areas for improvement and make data-driven decisions; * Utilized my knowledge and technical expertise in website optimization, to optimize website navigation, content, and design to improve user experience and increase conversions;

B2B Marketing Internship

Banca Transilvania

2021-10 - 2022-3 · 6 mos

Cluj-Napoca, Cluj, Romania

* Gained hands-on experience in various aspects of marketing and advertising; * Contributed to a variety of marketing campaigns, including email campaigns, social media campaigns, and online advertisements, which helped to increase website traffic and conversions; * Created and maintained marketing materials, such as brochures, flyers, and email templates, which were used to promote products and services and generate leads; * Collaborated with cross-functional teams, including sales and product teams, to ensure that marketing campaigns were aligned with overall business goals and objectives; * Gained a comprehensive understanding of the banking industry and the importance of data-driven insights in marketing strategies;

Trade Marketing Intern

L'Oréal

2019-7 - 2019-10 · 4 mos

Bucharest, Romania

* Hands-on experience in various aspects of trade marketing, including market research, campaign planning, and execution. During my tenure, I assisted in the planning and execution of promotional campaigns, in-store activations, and product launches for two prestigious brands, Giorgio Armani and Yves Saint Laurent; * I was responsible for creating and maintaining product and promotional materials, such as brochures and flyers. Also had the opportunity to collaborate with cross-functional teams, including sales and marketing, and learn about consumer insights, market trends, and the luxury beauty industry; * Developed strong skills in market research, campaign planning, project management, communication, and cross-functional collaboration; * Gained a comprehensive understanding of the luxury beauty industry and the importance of consumer insights in marketing strategies; * I was particularly excited to contribute to the launch of the Libre Perfume by Yves Saint Laurent. I helped in the planning and execution of the launch event, and also helped in creating the visual merchandising materials;