Nana Serwah K.

Nana Serwah K.

Founder + CEO @ BookAfrica

About

Experienced professional with global exposure in consumer (retail, tech + discretionary) and management consulting industries. Adept at leading cross-cultural and cross-functional teams on strategy, finance, market research and business development engagements for multinational and indigenous clients. Proven ability to leverage operational and strategic experience, combine internal and external data to forecast and build business cases, and assess and optimize new markets for growth opportunities. Global experience across Asia, Europe and Sub-Saharan Africa. Outcome-oriented and driven self-starter with a blend of creative and analytical skills.

Country

United States

City

New York

Industry

Management Consulting

Skill

Strategy, Market Research, Business Development, Business Strategy, Strategic Planning, Fashion, E-commerce, Mergers & Acquisitions, Marketing, Retail, Financial Modeling, Analysis, Marketing Strategy, Consumer Insights, Forecasting, Business Planning, Financial Analysis, Project Management, Data Analysis, Emerging Markets

Experience

BookAfrica

Founder + CEO

BookAfrica

LinkedIn
2024-11 - Present · 1 yr 11 mos

BookAfrica connects global travelers to unforgettable African experiences - wherever discovery happens. Currently in preview mode - Ghana only.

Christie Brown

Advisory Board Member

Christie Brown

LinkedIn
2022-6 - Present · 4 yrs 4 mos
Rele

Advisory Board Member

Rele

LinkedIn
2022-1 - Present · 4 yrs 9 mos

Rele Gallery was founded to act as a critical interface between the African and international art worlds. Rele is a dynamic contemporary art gallery with 3 locations between Lagos, Nigeria, Los Angeles, USA, and London, United Kingdom.

The Farai Cheryl Shonhiwa (FCS) Foundation

Board Member

The Farai Cheryl Shonhiwa (FCS) Foundation

LinkedIn
2021-12 - Present · 4 yrs 10 mos

The Farai Cheryl Shonhiwa (FCS) Foundation is making a difference in the world . . . One African woman at a time. Join us to support the higher education of dynamic African women committed to furthering the continent’s progress.

Africa Soft Power

Advisory Council

Africa Soft Power

LinkedIn
2020-8 - Present · 6 yrs 2 mos
ANP Group

Managing Principal

ANP Group

2021-12 - 2024-11 · 3 yrs

ANP Africa Group was founded to build enduring, industry-defining African companies that generate value and create lasting impact for their customers, employees and investors. ANP Africa Growth translates proprietary strategic insights - arising from underserved global markets and underleveraged local resources - into viable commercial opportunities on an opportunistic basis. Through ANP Africa Advisory, two decades of experience building, operating and advising, along with an extensive network of experienced professionals, is leveraged to partner with talented management teams, global investors/capital allocators, NGOs and governments to define and implement strategy to grow, strategically invest, optimize costs and drive measurable value for stakeholders. ANP Africa Advisory projects are staffed by capable, flexible team members with the appropriate experience and expertise, local context, and hard and soft skill sets. ANP Africa Growth translates proprietary strategic insights - arising from underserved global markets and underleveraged local resources - into viable commercial opportunities on an opportunistic basis.

Fandom

VP, Business Operations + Strategy

Fandom

LinkedIn
2019-4 - 2022-8 · 3 yrs 5 mos

Fandom is the world’s largest fan platform where more than 315M unique visitors per month immerse themselves in imagined worlds across entertainment. Fandom also has a direct-to-consumer subscription business with more than 8M registered users, and an e-commerce retailer, Fanatical.

NKx Global

Managing Principal

NKx Global

2010-6 - 2019-4 · 8 yrs 11 mos

New York, NY

Independent or small-team strategy engagements across several different industries and geographies. Project coverage includes: international expansion and optimization, strategy, market research & competitive analysis, finance & strategic planning, and business development. Project examples include: • Innovation/growth strategy project for digital consumer media company looking to expand revenue streams and diversify audience. Designed and performed feasibility assessments, built financial models to size opportunities, and presented recommendation and business case to company steering committee. • Sales strategy and customer segmentation for global information services provider serving consumer and financial services companies. Analyzed industry trends for high-growth opportunities, identified 30+ target companies, and redesigned sales and marketing process to convert them. • Led post-acquisition North America market sizing and go-to-market plan for $151M buyout of Dutch-based textile manufacturer, including multi-country market research study, customer segmentation and profiling, retail partner assessment, and financial projections. Presented entry/channel development strategy to company board. • International product offering and customer service organization benchmarking for global tech company; findings used by client to build global offering by region and plan workforce according to best-practice and competitive insight. • Three-country emerging market assessment and entry strategy for Japanese cardiothoracic equipment manufacturer. Included market sizing, competitive analysis, procedure forecasting/disease prevalence review, regulatory profile and influencer insights, allowing client to enter two of three markets in a more competitive position.

5th + Quansah

Founder

5th + Quansah

2011 - 2014 · 3 yrs

Upscale e-commerce site serving Nigerian market with international apparel and accessories. • Managed day-to-day operations, general strategy and merchandising for 5th + Quansah, an upscale e-commerce retailer for the Nigerian market. • Conceptualized/supervised website build with third-party contractors; managed relationships with apparel brands; financial and merchandise planning; managed inventory, consignment, and drop-ship agreements. • Operational oversight including navigation of Nigeria customs and supply chain, pricing, marketing, relationships with luxury, lifestyle, PR, business companies; managed Lagos-based pop-up shop strategy • Partnerships included: Lagos Fashion & Design Week (LFDW), Fine & Country Real Estate, Genevieve Magazine, Hello! Nigeria, Moet & Chandon, Lagos Motor Boat Club, Didi Museum and more.

Boston Consulting Group (BCG)

Summer Consultant

Boston Consulting Group (BCG)

LinkedIn
2009-6 - 2009-8 · 3 mos

New York, NY

• Conducted primary/desktop research on international financial regulation; synthesized and presented opportunity/findings; designed web-based financial products serving end-user pain points • Worked with US-based automotive parts company in preparation for board meeting preparation, reviewing/analyzing threat of China-based low-cost competitors

Education

Harvard Business School

Harvard Business School

LinkedIn
University of Pennsylvania

University of Pennsylvania

LinkedIn

Communication / English

Nana Serwah K.'s Contact Information

Email

******@***.com

Phone

(**) *** ****

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