Nisha R.

Leading Customer Success for Uphold’s B2B segment, with a focus on driving measurable impact for enterprise partners across fintech, payments, and Web3 ecosystems. I build and scale success programs that empower partners to seamlessly integrate with Uphold’s platform—unlocking new revenue streams, accelerating time to value, and deepening product adoption. By working closely with Product, Engineering, Compliance, and Revenue teams, I ensure our B2B customers, receive tailored support, proactive guidance, and strategic alignment throughout their journey. I focus on long-term partnerships, not just transactions—prioritising executive engagement, risk management, and growth enablement to drive retention and account expansion. My role bridges the technical and the relational: translating complex partner needs into actionable product feedback, embedding the voice of the customer into our roadmap, and ensuring every B2B relationship delivers mutual value at scale.

Headed the development, management, and expansion of high-value global partnerships with key technology and business partners. This accelerated revenue growth, enhanced market presence, and aligned joint go-to-market (GTM) strategies to maximize business impact. The role required strategic vision, strong relationship management, and cross-functional leadership to maximize the value of partnerships and accelerate business growth.

Demonstrated strength in partnerships, channel sales and marketing, to grow the Northern European FPGA business. Accountable for driving year on year business growth through our partner eco-system and building strong relationships across management and field organisations.

Since joining Intel's FPGA EMEA headquarters in 2005 as Senior MarCom Specialist, I advanced through roles encompassing marketing, communications, PR, and digital marketing. My focus was regional product rollouts across established and emerging markets, enhancing event presence, and increasing EMEA’s share of voice by 25%. My team and I strengthened advertising through innovative content, online promotion, and partner engagement, while building strong relationships with distribution partners to maximize communication reach and support the sales organization with essential tools and training.

Responsible for the implementation of EMEA-wide integrated marketing campaigns to increase market share and promote the business in emerging markets

Analyse business data, and market trends with a view to increase revenue and maintain accurate forecasts as well as determine the organisation’s strengths and weaknesses.

Managing IT Change & Marketing