Nisar Naikoo
Director (Business Head) @ realme India
About
Nisar is an accomplished and multidisciplinary business and operations leader with over 20 years of diversified experience, backed by strong business acumen, strategic vision, and an entrepreneurial mindset. He is recognized for advancing organizational growth and scalability through innovation-led strategies and decisive leadership in dynamic, highly competitive markets. A command-and-impact leader, Nisar brings cross-industry experience spanning consumer goods and products, automobiles and ancillaries, telecommunications, consumer electronics, smartphones, e-commerce, and IT. An award-winning sales leader, he has a proven track record of building and mentoring high-performing teams while successfully executing channel, business, sales, and business development strategies that deliver measurable outcomes. Nisar has led P&L, operational governance, revenue growth, and business strategy across start-ups, mid-sized organizations, and large enterprises. He is known for making timely, high-impact decisions that transform business performance, drive sustained revenue growth, and create enterprise-wide alignment and execution excellence.
India
Gurugram
Retail
Strategic Initiatives, Product Strategy, Positioning (Marketing), Multiple Disciplines, Mitigation Strategies, Key Performance Indicators, Digital Marketing, Business Intelligence (BI), Field Operations, Leadership and Team Building: Exceptional skills in leading, motivating, and developing cross-functional teams, fostering a collaborative and high-performing work environment., Sales and Marketing Leadership: Ability to lead and coordinate sales and marketing efforts, develop go-to-market strategies, and drive revenue growth through effective sales and marketing initiatives., Financial Management and Acumen: Strong understanding of financial principles, including budgeting, forecasting, financial analysis, and investment strategies to ensure the company’s financial health and profitability., Market Analysis and Business Development: Proficient in analyzing market trends, identifying growth opportunities, and developing strategies to expand the company’s market presence and drive business growth., Strategic Vision and Planning: Ability to develop and implement comprehensive business strategies that align with the company’s long-term goals and objectives., Leadership, Consumer Electronics, Business Leadership, Business Ethics, Social Influence, Change Initiatives
Experience

Chief Operating Officer
Gurugram, Haryana, India
As Chief Operating Officer at HONOR Tech, I led end-to-end business operations spanning finance, manufacturing, supply chain, go-to-market strategy, and organizational leadership. I drove financial planning, budgeting, cost optimization, and compliance to strengthen profitability and operational efficiency, while overseeing manufacturing operations with a focus on lean processes, quality excellence, and technology integration. I strengthened supply chain resilience through strategic sourcing, vendor partnerships, and inventory optimization, and successfully executed GTM strategies for new product launches by aligning sales, marketing, and distribution teams with market insights. With a strong focus on operational excellence, I implemented KPI-driven performance management, fostered cross-functional collaboration, and partnered closely with the executive team to deliver strategic initiatives, growth opportunities, and long-term business expansion.

Sales Director
Gurugram, Haryana, India
In 4 years, led sales and business operations across India and international markets, driving significant revenue growth, market share expansion, and operational excellence for one of the world’s fastest-growing smartphone brands. As Sales Director & Business Head – India, developed and executed comprehensive sales strategies, built high-performing teams, and enhanced brand positioning, achieving multiple-fold growth in revenue and market share. Spearheaded the AIoT ecosystem launch, integrating hearables, wearables, TVs, and tablets, and established strategic partnerships to increase adoption and customer value. Managed regional and national channel management and sales operations, creating one of the fastest offline distribution networks in the smartphone industry. Directed sales planning, forecasting, and performance optimization, streamlining processes and implementing data-driven strategies to maximize efficiency. Strengthened relationships with key distributors and partners across India, Europe, Middle East, Africa, and Latin America, ensuring consistent execution, scalable operations, and sustained business growth in 4 years.

National Manager Sales & Distribution
M.B.S. Mobile India Pvt. Ltd
Noida Area, India
Led sales and distribution operations across North India, driving revenue growth and regional market expansion. Developed and executed strategic sales plans aligned with business objectives, KPIs, and market dynamics. Built and strengthened relationships with key distributors, retailers, and channel partners to enhance market reach and execution effectiveness. Oversaw logistics and supply chain operations to ensure seamless product availability and distribution efficiency. Conducted market and competitive analysis to identify growth opportunities, while closely monitoring sales performance and budgets to deliver actionable insights, optimize resource allocation, and support informed decision-making.

Zonal Sales Head ( Mobile Biz)
Samsung India Electronics Ltd
Gurgaon, India
Over a span of seven years, I progressed through roles including Zonal Sales Head, Distribution Head, Sr. Area Business Manager and Channel Development Manager managing sales operations across territories, channels, and zones. I consistently delivered and exceeded revenue and market share targets by driving disciplined territory management, building strong relationships with retailers, distributors, and channel partners, and strengthening distribution networks. Through continuous market and competitive analysis, I identified growth opportunities and implemented strategic initiatives that enhanced market presence, product availability, and execution effectiveness across regions. In leadership roles, I developed and executed data-driven sales and channel strategies aligned with business objectives, overseeing forecasting, planning, performance tracking, and process optimization to improve operational efficiency. I built and led high-performing sales teams and channel ecosystems, focusing on capability building, accountability, and performance excellence. Leveraging insights and best practices, I optimized channel performance, strengthened compliance, and drove sustainable growth.

Distribution Head ( Mobile Biz)
Samsung India Electronics Ltd
Gurgaon, India

Sr. Area Business Manager
Samsung India Electronics Ltd
Jammu Area, India

Area Business Manager
Samsung India Electronics Ltd
Srinagar Area, India

Teritory Sales Manager
Srinagar Area, India
Led end-to-end sales and distribution operations across assigned territories, driving revenue growth, market share expansion, and channel performance. Managed distributor and retailer networks, executed go-to-market initiatives, and leveraged market insights to strengthen brand presence and customer acquisition in highly competitive telecom markets.

Assistant Manager
Srinagar, Jammu & Kashmir, India
Supported sales and business development operations across assigned markets, contributing to revenue growth, channel expansion, and customer acquisition initiatives. Worked closely with distributors and internal teams to execute sales plans, strengthen market presence, and ensure effective rollout of telecom products and services.

Senior Sales Officer
Jalandhar Area, India
As Senior Sales Officer at Exide Industries Limited, I was responsible for strengthening territory performance through disciplined sales execution, channel development, and customer engagement. I focused on expanding distribution reach, improving dealer productivity, and driving consistent growth in competitive markets.
Nisar Naikoo's Contact Information
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