Ninh Nguyen Van

HyFun is a leading manufacturer of a variety of delicacies such as French Fries, Burger Patties, Cheese Poppers, etc. Now HyFun has become one of the most valued B2B players, catering to leading global QSR brands. HyFun is a proud contributor to the 'Make in India' initiative. Today we export our products to more than 40 countries across the globe. We can proudly claim that we are an 'Indian Company with Global Standards'. https://www.hyfunfoods.com Duties included: • Expansion of the company’s presence in the region, vertically and horizontally • Establishing a strong presence in relevant National Key Accounts/QSRs and building a robust, sustainable distribution network for the HyFun brand in the region

DMK GROUP offers its customers a wide range of products from basic milk products and cheese through dairy ingredients to baby food, ice cream, and health products DMK has around 7,700 employees and more than 7,500 farmers. As Germany's largest dairy cooperative (Group Turnover 2019: € 5.6 billion ), DMK transforms more than 8 billion kilos of milk every year into top-quality foods at more than 20 sites in Germany and the Netherlands. https://dmk.de/en Position: National Sales Manager Vietnam Product: Dairy products ( Mozzarella Cheese, UHT Milk, UHT Cream, Desert ) Sales channels : Food Service Duties included: • Implement route-to-market strategy and nationwide distribution setup for dairy products like Mozzarella cheese, UHT Milk, and UHT Cream for the Oldenburger Brand. • Manage distributors to achieve coverage and sales targets • Analyze the market and competitors to build suitable sales strategies in coordination with distributors. • Develop incentive programs to motivate distributor employees to focus on Oldenburger products • Train distributor staff on product knowledge and sales skills • Develop key account customers to achieve sales and inventory balance targets. • Handle quarterly sales forecasts and annual sales budgets. • Resolve customer complaints, commercial issues, and disputes. • Coordinate with marketing, logistics, and purchasing departments to ensure smooth business operations.

GREENFEED is a fully integrated chain 3F plus from animal feed, breeders, effective farming solutions, and food processes. GREENFEED is top 5 leading feed companies in Vietnam with 10 animal feed factories in Vietnam, Myanmar, Cambodia, and Laos. There are 20 breeding and commercial farms in Vietnam. There are 2 slaughterhouses and 1 food processing factory in Vietnam. GREENFEED bought LeBoucher Co.,Ltd in 2023 to complete a full portfolio including Poultry, Pork, and Egg. I was promoted to the position of Senior Sales Manager, managing the National HORECA channel. Position: Senior Sales Manager in charge nationwide Product: Fresh product ( Pork meat, Chicken meat, Egg and Beef ) Sales channels : F&B, Food industries, Wholesalers Duties included: • Implemented business development strategy for fresh products including Poultry, Pork, Beef, and Egg for the G and LeBoucher brands. • Managed a sales team of 35 people to maximize revenue in the Food Service channel. • Achieved performance-related sales targets. • Analyzed market and competitors to build suitable sales strategies. • Handled quarterly sales forecasts and annual sales budgets. • Resolved customer complaints, commercial issues, and disputes. • Coordinated with marketing, logistics, QA, and planning departments. • Maintained excellent relationships with key account customers.

LEBOUCHER Co. Ltd (part of Alain Glon Holding), is a 100% French-owned company with French management. Leboucher is proud to be one of the pioneers with a brand new modern automated slaughterhouse, meat production & transformation facility in Vietnam. http://www.leboucher.com.vn Position: Sales & Marketing Manager Vietnam Sales channels: Fast Food, Horeca, Food Industries, Retail, Wholesalers, Distributors, and Subcontracting. Product: Chicken processing Duties included: • Set up a route-to-market strategy and distribution for the poultry under the LeBoucher brand right from the first days of establishing the factory. • Directly negotiate and establish cooperative relationships with Key Account customers in all channels such as retail including all major retailer brands in Vietnam such as Metro, Big C, Coop Mart, Coop Xtra, Emart, An Nam Gourmet Market ... Quick Service Restaurants such as McDonald's, Popeyes, Jollibee, KFC, Lotteria, Bon Chon..., Restaurant chain such Golden Gate, Autogrill, Hanuri...the distributor such as Classic Fine Food, Indogun vina, Newviet Dairy...Food processing industry such CP, SanMiguel Pure Foods, Hai Thanh, GN Foods, Thai Union ... • Built and trained sales teams, improving performance through strategic planning and effective management. • Developed business strategies to achieve coverage and sales volume targets. • Implemented trade marketing programs across various channels including fast food, Horeca, food industries, retail, wholesalers, and distributors to achieve coverage and sales targets • Conducted market analysis to enhance market positioning. • Managed quarterly sales forecasts and annual sales budgets • Monitoring stock control. • Resolved customer complaints, commercial issues, and disputes. • Coordinated with production, QA, logistics, and purchasing departments. • Maintained excellent relationships with key account customers. • Developing positive direct relationships with key business contacts.

BAN CHOON MARKETING PTE LTD is Singapore`s leading distributor of fresh fruit and vegetables, organic produce, and groceries, Specialising in Premium Fresh Fruits & Vegetables, Daily Shipments from Europe and the USA. http://www.banchoon.com.sg/ Position: Business Development Manager Sales Channels: Retail, Distributor and Wholesalers Product: Import fruit from the US and Europe Duties included: • Implement a business development strategy and distribution setup for the import of fresh fruit. • Directly negotiate and establish cooperative relationships with Key customers in retailers such as Coop Xtra, Emart, Aon, and import fruits shops. • Develop wholesale customers in wholesale markets. • Managed quarterly sales forecasts and monitored stock control.

The Fruit Republic (TFR) has developed into the leading fresh produce exporter of Vietnam. In a period of five years, The Fruit Republic has successfully developed the world’s only year-round supply program of GLOBALGAP-certified pomelo, seedless limes, and dragon fruit. TFR is also the first company to supply certified organic lime from Asia. Position : Sales Executive Sales channel: Retail Product: Local fruit http://www.thefruitrepublic.com Duties included: • Developing business in Modern trade channels for domestic fruit products, specifically Pomelo, oranges, and lemons • Conducted client introductions, needs analysis, and offer submissions. • Negotiated contract details with clients. • Maintain a good relationship with clients.

San Miguel Brewery Vietnam is a member of San Miguel Brewing International Ltd - the largest Beverage, Food, and Packaging Conglomerate in South East Asia. San Miguel has 12 breweries in Asia and exports its products to 33 countries including Singapore, Malaysia, Cambodia, Saudi Arabia, and regions such as Latin America, North America, and South America. - Established in November 1994, San Miguel Brewery Vietnam has one factory in Khanh Hoa, producing famous beer products such as San Miguel Pale Pilsen, San Miguel Draft Beer, Dzo, and Bock Beer. Position: Sales Executive Sales Channel: Retail Product: Brewery Duties included: • Developed business in modern trade channels for Sanmiguel Beer. • Conducted client introductions, needs analysis, and offer submissions. • Negotiated contract details with clients. • Maintained good relationships with purchasing and category managers at stores. • Monitored market prices, competitor activities, and new products.