Nikita Kumari

As a Key Account Executive at United Breweries Limited, I leverage my expertise in sales planning, account management, sales operations, market research, and relationship management to drive business growth and expand market share in the Navi Mumbai area. *Key Skills:* - *Sales Planning*: Develop and execute institutional sales plans to achieve targets for premium brands like Ultra and Heineken across all SKUs, including draft beer. - *Account Management*: Manage a portfolio of outlets, preparing PJPs, and distributing areas into routes to maximize coverage and potential business. - *Sales Operations*: Oversee draft operations, ensuring timely delivery, liquor license management, and supporting outlets in procurement of draft machines and collateral. - *Market Research*: Gather market intelligence on competitors' activities, consumer behavior, and demand to inform sales strategies. - *Relationship Management*: Foster strong relationships with outlet owners, beverage managers, and brewery teams to drive marketing campaigns and implement sales strategies. *Experience Highlights:* - Successfully executed events like Ladies queenfisher Night, Ultra Max Draught Beer Launch, International Beer Day, Oktoberfest, and Christmas and New Year celebrations. - Developed and implemented sales plans to drive footfalls and increase sales. - Ensured UB visibility through collateral, communication, and sales exclusivity. *Achievements:* - Increased market share for UB in Navi Mumbai area. - Improved sales performance through effective account management and sales operations. - Built strong relationships with key stakeholders, including outlet owners and brewery teams.

As an HR Executive Intern, I contributed to the development and implementation of strategic HR initiatives, supporting the organization's growth and success. My key responsibilities included: - Assisting in recruitment and talent acquisition processes - Supporting employee onboarding and training programs - Conducting research and analysis for HR projects - Collaborating with HR teams on benefits administration and compensation - Contributing to employee engagement and retention initiatives - Gaining hands-on experience with HR software and systems.