Nikita Chaiko

Support sales growth through marketing efforts, managing current solutions & developing new solutions, implementing pricing strategies, portfolio lifecycle management, and sales support. Responsible for creating the product strategy and multigenerational product plan. Develop a deep understanding of the market including applications, competitors, and customer needs. - Analyse and summarise the sales status to support the creation of the BP sales plan. - Conduct regular market and SWOT analyses on the responsible product category, including competitor products, prices, distribution channels, and promotional activities. - Plan and coordinate price setting activities in coordination with the Marketing Manager, including the process and approval follow-up, as well as pricing implementation. - Develop the business by creating the future product plan and by introducing new products to the markets. Closely work together with the key-customers, management, and the factory marketing/product planning team. - Develop training content and materials for the assigned product range, for internal and external training implementation. - Create and coordinate sales plan (by product category and distribution strategy), while keeping up-to-date with the market practice and trends. - Follow and keep up-to-date with local legal regulations and funding possibilities to incorporate into the product strategy. - Manage the product lifecycle, as well as corresponding lifecycle reporting on a regular basis - Create technical documentations, certifications & technical databases, and adapt centrally provided material to the local market. - Support the Marketing Communications team in creating PR material, by providing technical information and content. - Support implementation all necessary marketing activities (eg. sell-out/sell-in campaigns, promotions, trade fairs, Reps meeting, catalogues, mkt. materials, PR, mockups, advertisement)

- Preparing and following up on quotations. - Participate in contract reviews as and when required to ensure all technical and commercial aspects of the order are agreed, understood, and accepted and are inline with the quotation issued. - Managing the customer base, seeking new opportunities for the company products with direct customer contact - Maintain the CRM system. - Attend internal client kick-off meetings when required. - Identify selling opportunities and solicit enquiries from interested parties. - Work closely with the Project Administration team from the first bid stage onwards. - Review customer general terms and conditions and raise awareness where required.