Nika Salimi

Nika is a Branding and Export Specialist at Karimi Stone Company, connecting Iranian natural stone craftsmanship with clients worldwide. She combines international trade expertise with modern digital marketing to expand the company’s presence across Europe, the Middle East, and Asia. Managing platforms like Instagram, VK, and StoneContact, Nika turns digital channels into showcases of quality, heritage, and innovation, using visual storytelling and strategic content to engage architects, builders, and distributors. Her approach emphasizes trust, consistency, and connection—aligning market insights, brand strategy, and operational excellence to secure long-term partnerships and ensure smooth international transactions.

Nika is an Export Specialist with expertise in international trade and digital branding within the natural stone industry. She oversees Karimi Stone Company’s global presence across Europe, the Middle East, and Asia, implementing precise export strategies to secure long-term partnerships and international contracts. She manages all aspects of export operations, including documentation, logistics coordination, compliance with international standards, and client and partner communication. By analyzing market trends and understanding global demand, she aligns operational strategies with branding and marketing objectives. Focused on trust, quality, and professional relationships, Nika not only drives sales and market expansion but also strengthens the brand’s international reputation. Her unique combination of export knowledge and digital branding ensures that every business interaction supports both the company’s growth and its global image.

As Sales Manager at Ghadir Stone Company, Nika leads the strategic growth of the company’s natural stone sales operations across domestic and international markets. Her role combines business development, client relationship management, and project sales leadership to strengthen Ghadir Stone’s position as a trusted supplier of high-quality marble, granite, and other natural stone products. She oversees the entire sales cycle — from market research and lead generation to negotiation, deal closing, and post-sale support. By collaborating closely with architects, contractors, developers, and distributors, Nika ensures every client receives personalized solutions aligned with their project vision and design requirements. In addition to driving revenue growth, Nika develops and implements sales strategies that enhance brand visibility and market penetration. She analyzes emerging trends, manages key accounts, and mentors the sales team to achieve performance excellence and exceed targets. Her mission is clear: to expand Ghadir Stone’s market presence through meaningful partnerships, exceptional service, and a deep commitment to quality and integrity — ensuring clients experience the beauty and durability of the company’s natural stone in every project.

As a freelance professional in the natural stone industry, I have successfully managed the end-to-end sales of high-quality quarry blocks to both domestic and international clients, including key markets in the Arab region. My work spans the entire sales cycle, from creating compelling online product listings and executing targeted digital marketing campaigns to responding promptly to customer inquiries, negotiating competitive pricing, processing orders efficiently, and coordinating logistics for timely delivery. Through strategic online initiatives and personalized client engagement, I have achieved substantial sales growth in domestic markets while expanding our international footprint. I take pride in building and maintaining long-term relationships with clients, leveraging strong communication and negotiation skills, and delivering exceptional service in a fully remote work environment. My experience demonstrates a combination of sales expertise, market knowledge, and digital proficiency, allowing me to drive business growth, identify new opportunities, and successfully navigate competitive markets. Managed end-to-end sales operations for natural stone quarry blocks across domestic and international markets. Developed targeted online marketing strategies that boosted visibility and attracted international buyers, including the Arab markets. Delivered strong sales results and exceeded revenue targets in domestic markets. Cultivated lasting client relationships through excellent communication, responsiveness, and negotiation skills. Coordinated seamless order processing and logistics, ensuring timely delivery in remote work settings.

I had team-published various articles and lectured on anxiety, as well as conducted self-esteem workshops and volunteered with solve mental health of workers on industrials .