Niharika Joshi
Founder @ Cumin Co.
About
Experienced B2B leader with a proven track record of scaling businesses from the ground up. Expertise in enterprise sales, product GTM strategy, building partnerships, and driving C-Suite relationships.
India
Delhi
Apparel & Fashion
Go-to-Market Strategy, Establishing Strategic Partnerships, Software as a Service (SaaS), PnL Management, Enterprise Software, Internet of Things (IoT), Strategic Planning, Business Innovation, Building Business Partnerships, Management Consulting, Project Management, Team Management, Business Development, Business Analysis, Risk Assessment, Governance, Business Process, Leadership, Strategy, .NET
Experience

VP, Enterprise
India
- Leading Noise's Enterprise Vertical- Noise for Business- and building the function grounds up - Driving PnL ownership for the B2B vertical - Building the Product Tech stack for Enterprise - Building Noise's Partnership and Alliance function from scratch - Driving Strategic Initiatives for Noise at large - Launched strategic partnership with Airtel Payment Bank and Noise
Head of B2B Growth, Workplace from Meta
South Asia
- Built and scaled Meta's B2B SaaS GTM in APAC to help in Digital Transformation of Enterprises - Managed the product PnL for South Asia. Grew the book of business by 318%, NDR to 145% (global highest) and 100% customer and partner retention during COVID. - Goaled with shaping the Enterprise Metaverse India Strategy via Platform Partners. Focussed towards identifying initial PMF for Meta’s VR/AR offerings among the enterprise segment. - Built and scaled the channel partner ecosystem for Workplace in South Asia.

Senior Manager, Customer Strategy
New Delhi Area, India
- Part of founding team of Uber for Business in APAC (Uber's B2B SaaS product) - Drove Revenue: increase overall ridership and product utilization, upsell new features and services, identify and close new business within existing accounts, and minimize customer churn - Build frameworks and models by automating of models and build tools to effectively manage and grow the U4B business - Designed a pilot that entailed creating a new product feature for the India market. The program required cross functional collaboration with product, engineer and GTM teams. The product was scaled globally and included as the 1st B2B product for Uber’s product suite.

Business Development & Strategy for Small & Medium Business
Gurgaon
Business development & strategy for Small and Mid-Market businesses (SMB). Developed and managed channel ecosystem comprising national resellers and distributors to grow technology adoption and drive digital transformation of markets through awareness and enablement.

Associate Consultant
London Area, United Kingdom
- Consulted clients with focus on business process re-engineering, project management, and due- diligence in BFSI and Telecom - Conducted Business Process Review for UK’s biggest Insurance firm to optimize costs of 22 BUs globally. - Designed core business processes of financial systems for a leading IT/ITeS client. Worked in Morocco for 6 months, securing an expanded scope and winning 2 follow-on projects amounting to $8 MM in future revenue - Worked directly with CIO of a leading BPO client to oversee compliance of 200+ vendors
Education

Strategy and Leadership
Experential Learning Program with Microsoft: Designing Capability Maturity Model to raise efficiency by 5-6% for 2 sites across 5 functions. Performed gap review & industry benchmarking, designed an automated tool & an execution plan for 600+ employees. Stood 2nd in IIM-B’s B-Plan Competition (from 120 teams) for business idea on an alternate raw material to cotton for use in Hospital and Hospitality sector. Was offered INR 5 Lakh seed money on spot from Mumbai based Angel Investor. Business Idea featured in the Economic Times and The Hindu Stood 3rd in Start-Up Weekend powered by Google for a disruptive idea in online grocery and food space. Approached by IIIT-Hyderabad to incubate the idea Be Indra Nooyi’s Advisor(On-going)-1/25 teams selected to design E-commerce strategy for PepsiCo
Niharika Joshi's Contact Information
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