Nicole Xu
Marketing Consultant @ Bandalabs
About
· IMC Lead · Influencer Marketing & Content Strategy Feel free to connect if you’re passionate about marketing, innovation, or simply swapping ideas on how to find creative solutions to complex business problems!
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China
Internet
Client Counseling, Influencer Marketing, Social Influence, Project Management, Budget Monitoring, Consumer Branding, Brand Strategy, Marketing Strategy, Digital Marketing, Budget Management, Social Media Marketing, Brand Marketing, Communication, Data Analytics, Market Research, International Marketing, Copywriting, Product Marketing, Go-to-Market Strategy, Market Analysis
Experience
Marketing Consultant
Bandalabs
Los Angeles, California, United States
- Led influencer campaigns across North America, Europe, and APAC on YouTube, Instagram, and TikTok, providing strategic consulting to help clients drive brand awareness, engagement, and conversion through creator-led content.
Senior Marketing Specialist
VeSync (CN)
Chongqing, China
- Led integrated campaigns from 0 to 1 across major social channels, managing large-scale communities and consistently delivering on aggressive growth targets. - Owned strategy, content planning, and PMO execution while mentoring team members to scale cross-functional efficiency.
Marketing Specialist
VeSync (CN)
Chongqing, China
- Drove multi-channel content and GTM execution for product launches, leading brand growth and scaling a star product to top category ranking.
Communications Assistant
Beijing Jiaotong University
Beijing, China
Education
Harvard Business School Online
Marketing
Digital Marketing Strategy is a 7-week, 35-40 hour online certificate program from Harvard Business School. Digital Marketing Strategy equips professionals with the tools, mindset, and trends to make decisions about digital marketing strategy and tactics, including how to position a product or service for success, acquire and engage customers, and measure both performance of near-term campaigns and longer-term customer value.
Guangdong University of Foreign Studies
Language Interpretation and Translation
University of West Georgia
English
Southwest University
English
Nicole Xu's Contact Information
Phone
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