Nicole Simone Carty
Senior Buyer & Merchandiser @ SHOE-INN
About
I've spent 20+ years building and leading high-performing footwear businesses within New York City's footwear and specialty retail landscape - driving over $12M in revenue growth, improving margin by 15%, and developing vendor partnerships that are both strategic and enduring.My career has been shaped at the intersection of strategy and the selling floor- setting assortment direction, negotiating with global partners across Italy, Spain, Germany, Turkey and China, and developing private label product that performs.In a long- term leadership role , I grew the Open-to-Buy from $1.5M to $5.5M over nearly two decades- all while protecting margin, improving sell-through, and maintaining disciplined inventory flow.That experience fundamentally shaped how I think about product.It's not just about trend or numbers- it's about fit, lifestyle, and understanding how a woman actually moves through her day. What she reaches for. What she trusts. And what ultimately makes her feel confident walking out the door.What sets me apart is simple:I think like a merchant and operate like an entrepreneur. Retail does not allow for slow decisions or over-analysis- you read the market, you act, and you own the outcome. That discipline has defined my career.Currently consulting with Diane B Shoes across two locations- restructuring buying frameworks, optimizing the private label program, and implementing inventory systems that create clarity, control, and profitability.Always open to connecting with others in retail, footwear, product development, brand building, and thoughtful retail growth.
United States
New York
Retail
Retail Buying, Merchandising, Assortment Planning, Retail Pro, Stakeholder Engagement, Relationship Building, Cross-functional Collaborations, Open to Buy Management, Customer Analysis, SKU Management, Profit Margins, Contract Negotiation, Budgeting, Market Analysis, Retail Category Management, Product Management, Forecasting, Data Analysis, Vendor Negotiation, Sales Performance
Experience
Senior Buyer & Merchandiser
SHOE-INN
New York City Metropolitan Area
Architected scalable buying, merchandising, and allocation strategies for a multi-million-dollar footwear retailer, driving sustained revenue growth and improved inventory productivity. • Cultivated strategic vendor and cross-functional partnerships to identify market trends and curate high-performing assortments, increasing sell-through while protecting margin integrity • Utilized customer insights and sales analytics to refine product mix and enhance forecasting accuracy, aligning buys with demand signals and seasonal trends • Redesigned seasonal and core buying frameworks for exclusive and premium brands, including UGG, Back 70, and Candice Cooper, optimizing assortment architecture and brand positioning • Reduced inventory costs through proactive RTV initiatives and disciplined assortment planning • Improved operational efficiency by defining Retail Pro reporting enhancements and collaborating across a 45-person cross-functional team to streamline merchandising workflows
Senior Buyer / Executive
Harrys Shoes
New York City Metropolitan Area
Directed end-to-end buying strategy across 110 footwear brands, 10 handbag lines, and 20 footwear accessories for a multimillion-dollar retailer, driving top-line growth and category profitability. • Leveraged customer insights and trend analytics to shape data-driven assortment decisions and negotiate entry of new brands, including Eliana, Harry’s Comfort, and Graffiti • Delivered margin improvements through disciplined pricing and purchasing strategy, SKU optimization, and targeted vendor negotiations • Secured cost reductions and drove revenue growth through strategic vendor partnerships and improved commercial terms • Grew the Open-to-Buy (OTB) budget, aligning inventory investments with demand forecasting, market trends, seasonal buys, and sales forecasts • Built and managed global vendor relationships across Italy, Germany, Spain, China, and Turkey • Led seasonal trunk shows and in-store activations, coordinating vendors and logistics to elevate brand visibility and drive customer engagement
Education
NYU Stern School of Business
Marketing
Nicole Simone Carty's Contact Information
Phone
Find the Right Leads
Find Verified Contact Data
What LeadContact does well
Find verified emails, phone numbers, and decision-makers with 98% accuracy.
Find Leads
Find the right people by company, role, industry, location, and more.
925M+ professional profiles
Find Emails
Access verified email addresses for your target contacts.
657M+ emails
Find Phone Numbers
Get cross-validated phone data from multiple top sources.
239M+ phone numbers
More Accurate. Lower Cost.
Find contact data in 1 tool with 98% accuracy
LeadContact integrates leading enrichment tools to deliver more accurate contact data—without paying for each one.
Great conversations start with the right contact.
It’s time to find yours.