Nichole Powell

Founder & CEO at Kinfield. We make Great Essentials for the Great Outdoors that are powered by plants, backed by science, and recreation ready. For more, head to Kinfield.com or find us on Instagram @kinfield. I’ve been an operator in both established and emerging companies, previously leading growth for Modern Citizen, which Forbes, Glamour, and VOGUE herald as the “next big direct-to-consumer fashion brand." Prior to that, I was in marketing at Intuit, spanning roles in marketing analytics for TurboTax and online marketing for QuickBooks.com. Now, I get to build my most personal project to date with Kinfield, where we make Great Essentials for the Great Outdoors. When I’m not working on @kinfield, you can find me planning my next trip (headed to the salt flats in Bolivia), making the most of the gorgeous hiking trails in the Bay Area and upstate New York, or working with the incredible youths at GirlVentures as a mentor with the Youth Advisory Board. I believe that a weekend outdoors is a weekend well-spent, and that your mother was right—fresh air is good for you.