Nguyen Minh Hoang

Senior Advisor to VJST on communication activities. • Directly responsible for planning and implementing the English edition of the Journal. • Develop multimedia initiatives to enhance the reach and visibility of the Journal’s activities and information through the online platform vjst.vn. • Train probationary staff to meet modern communication standards. • Support international cooperation activities

Project Manager and marketing director of the project (https://tdentist.vn, https://tdoctor.vn) - Develop ideas for application and platform connecting doctors and clinics with patients/end users - In charge of the project's branding, communications, and marketing - Integrate financial technology into the project with the goal of having a medi-fintech ecosystem Brand Director of Shinbi Dental - partner of Tdentist (https://shinbi.vn) - Restructure brand name, marketing and business activities - Build reputation for the president of Shinbi: Doctor Nguyen Van Hoa (bác sĩ Hòa) - Handle issues of media crises and negative information Marketing Manager of First Step Education (https://stepbystep.edu.vn/)

Senior Advisor to the BOD on business strategy and marketing communication - Building processes on communication (external and internal), marketing, PR - Consulting and building ‘restructuring strategy’ as well as M&A strategy for potential projects - Building a Fintech project to combine Lending - Investment - Securities - Mercantile Exchange

Succeeded in building a company from scratch to become one of the most reputable companies with more than 500.000 users, winning many awards, being famous and known by many media outlets. After that, it was one of the most popular online investment apps. Member of the Board of Directors (BOD) Marketing Director (cum) -------------------------------------- *A fintech company: From June 2009 (one of the most well-known fintechs) Setup the whole Marketing team, in charge of all branding and marketing plans. Take full responsibility for: - building, operating, developing strategic marketing, branding and business plans relating to products and services - building the brand of CEO to affirm his position and reputation in the fintech field, building the trust of investors and the community - planning, implementing, monitoring cost and effectiveness of marketing campaigns - building, optimizing digital and social marketing campaigns - head of press relations, government relations, administration, diplomatic stakeholders - recruiting, training and building personnel in marketing, PR, and partnership activities - crisis management, handling communication and crisis incidents to minimize damage, reaffirm the trust of investors, users, community...

Operate international cooperation projects in the ASEAN and EU region - Take part in the development of international topics and projects related to science and technology information - Participate in coordinating the SEA-EU-NET project under the 7th framework program (FP7) of the European Union - Be a contact point in Vietnam for the "Horizon 2020" project - Coordinate the SUSTAIN project linking EU and ASEAN scientists - Organize activities such as international conferences and international events - Translate documents - Join other state management activities related to international cooperation in the field of science and technology information

Supported and developed the brand Apax English, Soya Garden, CMS Edu, English Now, Steame Garten... Was responsible for supporting Communication Department. Recruited and trained personnel. Participated in the development of affiliated projects. Reason for leave: Needed time and effort to focus on the fintech industry (financial technology)

PR-Marketing Director and Content Manager of eBay in Vietnam (ebay .vn, chodientu .vn, nganluong .vn) - In charge of all External and Internal PR, Marketing, EVENT activities of eBay Vietnam and other sites: + Develop annual plan for PR-Marketing activities + Develop KPI for staff + Internal Communication and New/Voice channel + Press/Media Communication (External PR) + Event Organising + Crisis handling + Email Marketing, Onsite Activities, Social Media + Government relations + International partner relations + Staff training - Development of promotional and communications materials - Produce and manage news/stories for ebay/nganluong/chodientu - Website management and social marketing - Other communications assignments as assigned Brand Manager of Vat Gia and Alibaba partner in Vietnam - Build PR and Communication campaigns. - Brand/External PR/Communication Expert and Advisor for Vietnam Price Company (Vatgia.com, Baokim.vn, Nhanh.vn, Cucre.vn, Pub.vn, Siki.vn etc.) - Senior Advisor to Deputy Director General - Alibaba in Vietnam (to support Marketing, PR, Customer Service and Sales)

- In charge of the image and brand of Viettel Media and all products developed by Viettel Media + Develop and strengthen brands of website: hocmail.minternet.vn, iday.vn, wapsite: minternet.vn, top forum awards 2009, etc. + Maintain and develop relation with the media and partners. - Carry out and control PR jobs (prepare Press Release, Press Kit, build and maintain relation with media...) + Set up media procedure - Build and apply Brand Identity - Work with media to promote and enhance brand - Set up events - Manage crisis to handle unexpected effects from bad news, unprecise information which can cause bad effect to the brand, quality of the company - Carry out staff training

In charge of the following home appliances: microwave oven, refrigerator, air conditioner, vacuum cleaner, washing machine. - Sales training, receiving updated information from the Korean corporation to compile training materials for sales, sales staff, partners, agents... - Directly go to check supermarkets, sales agents... - Research review on the market, competitors, trends, prices - POPs checking - MI (Marketing intelligence) activities

Department of International Cooperation and Information - Study the international treaties, agreements, and conventions - Carry out international cooperation projects - Set up a Group of Knowledge Management - Edit and translate news of the website: varansac.gov.vn