Neval Elçi

Responsible of LCW Home Group in International E-Commerce channels for MENA region.

Working experience as Sales, Operations and Planning Specialist in 9 countries of MENA and Europe. -Being responsible for stock management and forecasting against key business KPIs to deliver the company financial targets - Projecting future sales by identifying opportunity and risk at category level and making decisions in the season to trade the business - Establishing budgets for sales, markdowns, purchases, stock levels, stock turn, and margin % -Revising the budget based on sales performance, current demand forecast, and responsible country situations - Providing the product teams with a framework and option plan for future seasons - Making market research, analyzing competitors, understanding and determining customer expectations, and transferring region-specific needs in the collection - Supporting the planning, pricing architecture, and buying process through sound analytics and consumer data - Evaluating and revising the number of orders for options formed within the framework of the sales budget prepared on a category basis -Making improvements to current processes and manage projects with the strategy and process managers team in the department (OKR, A3, RCA, Scrum),

Additional to my responsibility as Store Merchandiser in LC Waikiki, I serve as an instructor at LC Waikiki Academy.

Working experience as Sales, Operations and Planning Specialist for 240 stores at 8 different regions of Turkey. •Doing demand and supply planning in 35000 SKU’s, •Determining the convenient stocks mixture (Stock Option) to each store/cluster for each month, •Doing forecast and regulating budgets, up to each store/cluster/region for each week, month, •Expertise in project management practises and tools like Scrum, A3, OKR, •WSSI/OTB, PBI management, •KPI management, •Optimizing the sales volume and profitability of store capacity, •Organizing visual merchandising of products to increase sales, •Range analysis of best/worst selling products, •Gathering information about customers' interest in products, •Interacting with all stakeholders in each week in order to contribute benefits to build new collections and inseason actions, •Doing allocation within automatic systems, •Deciding markdown and returns decisions from stores, •Regular store visits in each week.

•Differentiated Offers on Value Proposition to customers (Cloud-based solutions like IOT), •Creative marketing campaigns, •Organization of product exhibitions to customers, •Collaborative work with technical and global teams, •Presentations at meetings of projects performance reviews with management team.

•5 Continuous Improvement Projects (Lean Management) Suggestion System (SUN), Future in Nexans Denizli (FIND), Bring The Old One, Get The New One, Time Study Project, 5S Study Project, •Presentations of projects at Factory Performance Reviews.