Neha Bhatia

Role Overview Lead enterprise sales for business productivity solutions, partnering with CXOs to drive measurable outcomes through digital transformation and GenAI-enabled workflows. Key Responsibilities & Impact: Own and grow strategic enterprise accounts, driving adoption of productivity and collaboration platforms at scale Engage with CIOs, CTOs, CMOs, and business leaders to align technology investments with business priorities Position GenAI use cases that move beyond experimentation to enterprise-wide impact Lead value-based selling conversations focused on ROI, efficiency gains, and the cost of not investing (ROINI) Navigate complex, multi-stakeholder buying cycles and long sales motions Partner closely with Core Sales, product, marketing, and customer success teams to deliver end-to-end customer value Focus Areas: Business productivity & workflow modernization GenAI-driven automation and insights Enterprise transformation & change management Long-term customer relationships and expansion

As part of Extended Sales Leadership team of Digital Media business, responsible for the growth of Adobe Document Cloud in India territory market - Orchestrate high performance team to land new logos and to expand in key accounts for Document Cloud - Lead Strategic initiatives with Cross-Functional teams to set up India for long term growth

The Epic turnaround Journey – Established new segment “Blue Ocean” in just 6 months with 1.5million pipeline and 20% closure • Lead transformational journey of whitespace segment to 1.5million of potential segment in such a small duration with the help of Channel ecosystem. • Build innovative pipeline while building new partner in new territories • Build a plan & execute to enable New Partners and distributor to increase reach in the market. • Brand Alliance: Repositioned brand through partnering with new Channel partners from just a VDI company. • Establish and lead teams of internal and external resources to identify, pursue, and close specific opportunities consistent with account strategies. • Establish and maintain relationships with resellers, system integrators, and any other external partner to develop and achieve account strategies and opportunity plans. • Establish and maintain close relationships with inside sales, systems engineers, consultants, and sales specialists to access to and leverage from appropriate internal resources.

Fastest growth Story - Contribute 200% growth in SMB and Mid-Market • Handled team of 12 people including Inside Sales, Field Sales and Lead Generation Team. Established the team from 3 people to 12 people in 3 months. • Trained and coached the team on Value selling, soft skill, phone & email etiquettes, C-level engagement • Customer insights: Converted insights to develop strategies for developing business and achieving the company’s sales goals • Set up the team from 3 people to 12 people in 3 months whereas attrition was almost 0%. • Evangelize the team and personally help close larger deals. • Assisted in the development of the sales plan. Prepares forecasts and KPI reporting for upper management, for use in organizational planning, financial forecasting, budget setting and strategic planning. • Land and Expand: build process and funnel for manual top-down reach out, onboarding, activation, and expansion. • Establish and foster partnerships and relationships with key customers and OEMs both externally and internally

• Responsible for the Sales revenue of the North & East region of the North India Region SBU • Responsible for the development of strategies to address market segments and expand existing coverage for MS products and services • Build and manage a strong network of contacts in Marketing community • Ensure that sales pipeline is consistently maintained, and objectives consistently translated to meet specific targets and objectives. • Prioritize potential leads & execute plan for contacting prospects • Work with stakeholders (internal & external) to move opportunities in pipeline through cycles • Increased the footprints in whitespace and Acquired new logo like VE Commercials, HT Media etc.

Territory Manager – Enterprise Business: Adobe Systems Duration: Mar 2015- Nov 2018 Story of Growth: Established the territory from 50% Y-O-Y growth • Discovered new channel partners and developed them by understanding their skill set and upskill them with respect to Adobe business. • Responsible for leading and owning all interactions with Large Enterprise accounts like Maruti, Suzuki Motorcycle, Yamaha, Airtel, BCCL, Makemytrip, Living Media, Spicejet, Lenskart etc. • Awarded for closing 1st Document Cloud deal in India with Unicorn brand Paytm. • Fortunate to close another 1st deal in India for Adobe Captivate Prime (LMS) with Spicejet • Responsible for generating revenue, developing & driving sales strategies and providing business solutions, educating the right licensing program to them. Responsible for driving large and strategic transactions • Nurturing Existing customer base and make sure to renew existing agreement on time along with upselling & cross selling with total customer satisfaction • Focus on overachieving revenue number and contributing to the region’s overall plan.

• Owning all aspects of performance of 15 members Inside Sales team. This includes all hiring decisions, sales compensation plans, training and reporting. • Infuse a sales methodology (or training program) into the team. Our goal is to have knowledgeable reps that understand our product well, and employ a methodology/process for approaching their opportunities. • Managing CRM as our lead and sales management system. • Designing, documenting, and enforcing sales process. • Managing metrics including overall pipeline, individual sales rep performance, achievement of quota, etc.

From 10 lakhs to 10 crores of revenue with Right Strategy, Timely execution, and partnerships with all stakeholders Our company got acquired by a German MNC and we have got mandate to set up our Adobe business in India. Recently, almost a year back, company did a partnership with Adobe. Things were not on track and post-acquisition we had a pressure to perform at all matrices to build adobe business in India to make this no 2 OEM contributing to the business. Customer base was negligible with just 10 lakhs of Annual Adobe revenue and 2% profit margin. …... I was invited by my Managing Director of India while I was on my maternity break to lead this Adobe business. Implemented Transformational strategies , Enablement and certifications of all Sales team members , Inhouse Technical Capability to support customer and build some service revenue, Local level Team alignment between our team and Adobe Team, Leadership alignment, Innovative Marketing strategies to acquire new customers To bring path breaking results of 10 Crores of revenue with 20% of Profit Margin in the span of 36 months. I got awarded with Employee of the year award consecutively for 2 years and became the part of leadership team

 Monitoring various sales activities like leads generation, follow-ups  Deliver lead and demand generation to support the business in the territory.  Analyzes market trends, competition, and sales pipeline and determine optimal mix of products / solutions.  Build and develop relationships in large accounts with key technical influencers, decision makers, and top executives  Handling Corporate Clients contribute to content and delivery of product.  Complete Acct. mgmt., Team Management, customer engagement, client relationship, payment collections etc.  Spearheading sales and market development efforts to capture key accounts.  Coordinate with OEM to close the deal and maintain relationship with OEMs for smooth transactions.  Coordinating with the Technical team to provide solutions to the client.  Maintaining Monthly and weekly Reports - Sales & Marketing Metrics, Performance based & Process based Reports.  Company Representation - Attending Trainings/Seminars  Handled team of 4 Field Sales and 2 Inside Sales in the Sr. Manager Assignment and responsible for Team Target as well

Handling all the major named accounts of Iris. Responsible in generating Business revenue from these accounts. Also responsible for Adobe Business as a Product Manager and doing the role of Microsoft licensing specialist

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