Neeraj Arora
Assistant Manager @ SMC Group
About
As a seasoned Brand Manager with 8 years of experience driving brand success across both Above The Line (ATL) and Below The Line (BTL) channels, I've developed a unique expertise in crafting comprehensive brand strategies that resonate with audiences and drive business results. My ATL experience includes: - Leading TV, print, and digital campaigns that have reached millions and driven brand awareness - Collaborating with top creative agencies to produce award-winning ad content - Managing media planning and buying to maximize brand reach and ROI My BTL experience includes: - Conceptualizing and executing experiential marketing activations that have generated buzz and driven engagement - Designing and implementing in-store promotions, events, and sponsorships that have driven sales and brand loyalty - Building and maintaining relationships with influencers, partners, and vendors to amplify brand reach With a proven track record of success and a passion for staying ahead of industry trends, I'm dedicated to helping brands thrive in an ever-changing marketing landscape. Let's connect and explore how we can elevate your brand's presence and drive business results!"
India
Delhi
Financial Services
Offline Marketing, Vendor Management, Corporate Communications, Media Planning, Sales & Marketing, Event Planning, Negotiation, Social Media, Comm, Marketing Strategy, Marketing, Brand Management, Digital Marketing, Event Management, ATL & BTL, Communication
Experience

Assistant Manager
New Delhi, Delhi, India
· Responsible for managing on ground events and activities. · Executing day to day activities related to branding & promotion. · Designing of marketing collaterals, e mailers, brochures, banner etc. · Coordinate with the vendor & agencies for branding. · Coordination with sales team for local branding and marketing support · Still shoots for catalogue and social media posts. · Responsible for internal & external branding of SMC’s offices & Sub-Broker

Senior Marketing Officer
Gurugram, Haryana, India
Handling ATL & BTL Activation- · Marketing Calendar · Marketing collateral · Event management · Vendors management · Vendor & Agency management · Prepare reports by collecting, analyzing, and summarizing data and trends. · Exploring opportunities to add value to job accomplishments · Planning and execution of festive events · Execution of Corporate Films, Festive films & Property Films with the help of agencies · Still shoots for catalog and social media posts
Neeraj Arora's Contact Information
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