Neehar R

Founder @ Bihar Say

About

Coming from a family with leadership ability, I have always been a vocal person without fear. Since childhood, I enjoyed talking about places and talking about people's life stories which included their struggles and success. It helped me to aspire more in life and keep setting new goals for myself. I belong to Patna and in 2010 I did MBA from Bangalore and have spent quite a good time in corporate talking about data analytics and consumer Insight across industries like CPG, Pharma and Retail. Altogether it’s been more than a decade of working with CPG clients across the globe and serving them with proven analytics, net revenue management, consumer insights and commercial Analytics experience in a combination with strong analytics and the latest visualisation tools. I possess a high degree of familiarity with CPG and Food & Beverage industry data sources, including Nielsen/IRI (POS and HH panel), GlobalData, Kantar Worldpanel, etc. along with a deep understanding of CPG industry business performance outputs and causal measures, their relationships, and how to bring business performance insights to life visually. Well, I started my career with the Times of India group and then got an opportunity to completely shift to the Analytics industry. Worked in TCS B'lore followed by Genpact and eventually reached to NCR to work with Nielsen and currently working in WNS taking care of SFE business for South East Asia region for one of the Healthcare Giant for its consumer healthcare products. In 2022, I started with my initiative BIHAR SAY (B say Bihar) when it’s more than 15years since I left Bihar for my higher education. I was there in Bangalore for almost a decade and the last five years in NCR but now when the entire world felt burnt by the pandemic I got an opportunity to work from my hometown PATNA. Now when am here for more than a year I tried to connect to many fellows who are in Bihar or outside Bihar and doing great but are highly underrated or not so well connected. I truly feel an urge to connect the dots and make a dialogue between the many startup founders, teachers, businessmen and women, philanthropists, social workers, government officials, NRI’s, politicians, players, actors, directors and common people like me and you who want to give back to society in some other way. It’s very much needed where everyone says {B se Bihar} proudly. Follow my Insta page: https://lnkd.in/d_BDRay6 Follow me on Facebook: https://www.facebook.com/BsayBihar/

Country

India

City

Patna

Industry

Computer Software

Skill

Start-up Leadership, Working with Investors, Business Consulting, Branding, Personal Branding, PR, Sponsorship, Consumer Insight, Net revenue management, Business Strategy, White Space Analysis, Analysis, Market Research, Secondary Research, Management, Team Building, Business Development, Primary Research, Analytics, SQL

Experience

Founder

Bihar Say

2022-6 - Present · 4 yrs 3 mos

Patna, Bihar, India

Co-Founder

TOYMIE

2025-4 - 2025-12 · 9 mos

Bengaluru, Karnataka, India

Why wait days for your delivery when you can get it the same day—complete with pre-installed toys and the convenience of spot rejection? Follow TOYMIE for more offers and insights from toys industry !!!

Co-Founder

Lokal Company

2023-11 - 2024-4 · 6 mos

WFH

Senior Manager

PepsiCo

2022-7 - 2023-8 · 1 yr 2 mos

WFH

Project initiation, development, and delivery of NRM opportunities through Brand Ladder Analysis, Consumer Insights & HH Panel, Competition Analysis, PPA and Occasions & Brand Perception followed by Strategic Recommendation

Deputy Manager

WNS

2017-1 - 2022-7 · 5 yrs 7 mos

Gurgaon, India

Provide support to Consumer Healthcare Business across SEA in the area of Effectiveness through Daily and monthly analysis for its Sales force against its brand coverage Working on core commercial KPI’s (Primary Sales, Secondary Sales, Inventory KPI's, Value Share, SFE, Distribution, Must Stock List and E-commerce data Worked on dynamic tools like Qlikview and Power BI for the successful migration from Excel based technogies Analyzing reports & trends, taking business outcome and discussing with Global onshore clients Sound knowledge of crunching data into information in terms of insight writing with the helps of the tools like #Excel #SQL #MS Access #Qlikview #Power Bi

Senior Executive

Nielsen

2015-10 - 2016-12 · 1 yr 3 mos

Gurgaon, India

Worked with Leader in the FMCG Domain... MARS, Haldiram, Phillip Morris, Kohinoor, Castrol. Helping them with insights on different Brands. Inputs on new Launches, optimisation of offerings (best assortment), expansion opportunity of brands within/ beyond the category.

Senior Research Associate

Genpact

2014-2 - 2015-10 · 1 yr 9 mos

bangalore

Understand business requirements and accordingly set up reports for them. Specialties: Excellent communication skills (verbal & written), proficient in MS Software, team skills, customer orientation, result driven smart worker, project management and training. Project Specific Technical Knowledge: • Retail Measurement Services • Answers Desktop • Advanced Excel • Nitro • Consumer & Shopper Explorer • SPSS(Basic) • MS Office Suite • IRI Tools

Business Analyst

Tata Consultancy Services

2010-8 - 2014-2 · 3 yrs 7 mos

Bangalore

Responsibilities Working within a KPO team servicing the needs of our multinational market research client (The Nielsen Company). Specifically involved in developing holistic solutions and action plans for Nielsen's FMCG clients, utilising Nielsen software and data platforms. Worked on a wide variety of Nielsen market research studies and analysis projects for a wide range of FMCG clients - these include Unilever, Nestle, coke, Heineken, Diageo, Premier Foods etc. Active co-ordination of the deliverables from interpretation of the brief (Issue/ Analysis) through to the final report and presentation construction.