
neagu adela
commercial director
About
Category Manager at eMAG (currently in maternity leave)
romania
bucharest
retail
fmcg, trade marketing, retail, marketing strategy, market research, team management, team leadership, competitive analysis, microsoft office, customer service, english, shopper marketing, merchandising, wholesale, negotiation, office administration, sales management, business strategy, teamwork, project management, marketing management, purchasing, pricing, business planning, sales
Experience

commercial director
www.pentruanimale.ro

commercial assistant - detergents and cleaning agents
metro cash and carry
* Contract negotiations with suppliers * Developing Metro catalogues, meeting the correspondent tasks and deadlines. * Price evaluation using internal and external sources in order to estimate Metro Post offers * Metro Post results using internal reports in order to be shared with suppliers * Credit note calculation, follow up the situations from suppliers for it and registration in accounting * Price maintenance taking into consideration category manager indications and categories margin plan * Category analysis according to company's KPI * Regular competition visits and price/products checking * Supporting the stores in all raised issues and keeping direct and fast communication with other departments and suppliers * Contributing intense for stock days maintenance according to target and to define actions for old stock * Assortment review and planogram implementation

sales assistant
procter & gamble
* Maintaing the article database with pictures and correct descriptions * Create product simulations in Adobe Photoshop * Creating and updating the internal products catalogue for key account managers * Updating and creating planograms for detergents and cosmetics departments * Keeping a strong relation with category managers in order to have an updated database. * Taking care of the showroom special created for customer analysis

category manager
emag
* Creating, maintaining and implementing category business plan in order to achieve the target * Developing clear understanding of all competitors in order to create best positioning of the category to customers * Establishing market based pricing for the category in order to increase sales and market share * Conducting category performance analyses and emerging trends, (e.g. category, segment, and brand trends / shares, buyer/trip conversion, share of wallet, leakage, basket analysis, penetration, etc.) * Creating campaigns and newsletters for the category in order to increase awareness and notoriety * Negotiating with suppliers in order to obtain the best prices and conditions * Establishing the product needs for a given category and communicates and prioritizes the necessary part numbers to be added/deleted/obsoleted in the line to be competitive * Identify business enablement opportunities and provide category related insights and recommendations. * The main KPIs of the job evaluation are sales, gross profit, conversion rate, bounce rate, stock, market share.
Education
universitatea creștină „dimitrie cantemir” din bucurești
tourism
universitatea creștină „dimitrie cantemir” din bucurești
marketing
neagu adela's Contact Information
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