Nathan Milnes

Regardless of size, sector, operating years, challenges, opportunities and current marketing position, every company deserves access to first-class hands-on senior marketing. The Marketing Centre provides flexible Marketing Director services to companies on a part-time basis. This model is proven and ideal for those companies who have identified they need the support, skills and services of a Marketing Director to enhance their marketing, its effectiveness and its key role in achieving their business objectives, but don't want, don't need or can't afford one full time. The Marketing Centre ensures that your part-time Marketing Director is right for you and your organisation and its needs, and enables you to discover the many benefits of having a proven part-time Marketing Director on your team. If you are interested to know more, please email me directly at: nathan.milnes@themarketingcentre.com or give me a call on 07947 817562 to talk about how we could support you.

With over 30 years senior marketing experience, I have worked for or with a wide range of organisations with differing marketing needs, from start-ups - helping to launch and grow small companies, through to large, including global organisations, supporting them with a range of services including strategy, branding, tailored and targeted marketing, CRM development and increased effectiveness and commercialisation of all aspects of marketing including teams. In all of my agency and client senior marketing roles I have been successful at driving growth and increasing revenues, and importantly to me and those who I work with and for, continue to gain a high degree of enjoyment and satisfaction in my positive impact and achievements. Whether you are looking for a new senior marketer on a permanent or contract basis, or have specific challenges, opportunities or projects, or need support with the review or development and enhancement of a marketing team, I can help, I can quickly engage, understand the requirements and make positive impacts across a wide range of support and services. To find out more about me and how we could potentially work together, have a look at my site: www.NathanMilnes.com - fill in your details or better still email me directly at: nathanmilnesmarketing@gmail.com, or please just give me a call on 0044 7947 817562 and we can talk through your requirements to establish how I can support and add value to your business. Tel: +44 7947 817 562

• Although originally a 12-month maternity contract, this has been extended to October 2020 based on my performance, added value, drive, delivery and effectiveness, which had initially highlighted the strong potential for a further extension or permanent senior role within the Growth Company, however due to the impact of COVID-19 and funding, this opportunity has currently been negatively impacted. • Responsible for the development of marketing strategies, implementation of strategic plans and tactical activity for wider GC, BGH including multiple business units and divisions. • Senior marketer working closely with SMT, wide range of senior internal stakeholders, support and strategic partners inc. LAs, LEPs, GMCA and BEIS. • Marketing planning and engagement - Direct responsibility and key role in developing and driving an extensive range of marketing, based on increased insights and a ‘Marketing Business Partner’ approach. • Digital channel - responsible for the increased use, analysis, testing and effectiveness of a wider range of digital marketing, inc. website developments, social media, paid social/ PPC, email and display.

Joined Social Communications, a small independent PR agency, as an SLT Director to develop a wider marketing offering - successfully built, established and developed the marketing and creative teams, through recruitment, individual and team skills development, including increased awareness, understanding and collaboration of marketing and creative teams and wider agency PR teams. Successfully raised the skills, expertise, delivery and effectiveness of a wider range of marketing services inc. existing and new, across all digital channels, social media, video (multiple formats), creative, design, email, DM, CRM, collateral, advertising and events, across marketing, creative and wider agency teams. As a Director, and most experienced marketer in the agency, the role includes a wide range of agency group responsibilities, inc. working collaboratively with other members of the SLT to develop the positioning, direction, experience, skills and services of the agency, inc. increased marketing services and team development. Provide senior level marketing support to wider agency teams, including client relations, on-boarding, ideas, best advice and development of clients. Direct senior level client responsibility, management, delivery, retention and proactive development, across an increased number of marketing team clients and broader agency clients. C-suite level client support, services and engagement, inc. producing a number of client’s marketing & communications strategies. Highly experienced and respected senior marketer, valued, visible and prominent member of the agency’s SLT, internally across the wider agency, and externally with clients and partners. We are experts in creating and managing multi-channel marketing campaigns, across public affairs, media relations, copywriting, public consultation, providing strategic counsel and full range of social, digital and offline communications - ours is a fully integrated, results focused seamless offer.

Senior Business Director role on the SMT, inc. eight months as CSD for Amaze One agency. Successful and rapid set up, on-boarding, scope of work, commercials, SLAs, engagement and relationship development with Morrisons - a new, large, complex commercial client with multiple demanding, fast-paced clients, covering full CRM, loyalty and product direct comms. Senior business leadership in the Manchester office and across agency, including responsibilities for the agency’s commercials/P&L, Client Services team, inc. levels of service, integration with agency and other teams, resourcing, performance, on job coaching, objectives and development. Responsible for CS and broader team, lead and development for Morrisons, inc. resourcing, direction, delivery of wide range of activity, commercials, quality of engagement, servicing, all aspects of CRM planning and delivery, results tracking and successful development of incremental opportunities and revenue. Worked closely and collaboratively with other agency disciplines’ senior contacts and teams on a day-to-day basis, and as senior CS lead on the agency’s Operational Management SMT.

Worked as a marketing communications consultant on freelance projects for clients and agencies (including Amaze One), inc. marketing planning, pitches, client development, collateral, content production, documentation and campaign development, together with agency client reviews, development and on-boarding.

Nycomm Group has a turnover of c.£100m and comprises of multiple divisions - sourcing and supplying all aspects of communications products, services. Managed, re-structured, recruited and developed a team of marketers, digital, PR and designers. Successfully enhanced marketing strategy, planning, ideas, quality, delivery, effectiveness and ROI across multiple divisions, brands and channels. Reported to the Chairman/owner as a member of the SMT and a Head of Division, and worked collaboratively with the Board, wider teams, together with key external suppliers/partners. Engaged with all internal and external contacts and stakeholders and quickly understood their positioning, objectives, targets and commercials, in order to develop a range of marketing and business strategies and plans, maximising impact of marketing on commercial success. Responsible for an extensive range of multi-channel marketing activity including; campaigns, digital, events, PR and collateral including extensive print and annual catalogues. Successfully raised and improved engagement and collaborative working (inc. with sales and BD teams), and the quality and profile of marketing internally and externally, including enhanced internal group communications. Strategic planning, full responsibility for commercial / budget sourcing, allocation and management, through to development and delivery of high impact, multi-channel marketing tailored to the relevant division and customers, including multiple B2B sectors, distributors and trade. Developed solid, respected and commercial relationships with external suppliers/partners, to fully understand their challenges, issues and business objectives, negotiated and secured funding and developed mutually beneficial joint multi-channel marketing and business development solutions, including product launches and targeted cross-sell, tracking and evaluating all activity and surpassing all targets and ROI.

Mitchell Farrar Group are a financial services group comprising of a diverse number of companies including Debt Advisory Line. Interim role as a Marketing Consultant - Head of Marketing Campaigns, responsible for development of the campaign team, review and management of external creative, media and online agencies. Senior contact working with the directors and management team on the review of positioning and marketing for a number of group companies, the development and delivery of marketing campaign planning and improved effectiveness and increased ROI.

Exact Abacus are a provider of e-commerce solutions from back end, software development, website design, development, build, all aspects of digital marketing through to product fulfilment and delivery. Working with and responsible for a large number of online retailers and B2B suppliers. Marketing Consultancy role, responsible for the management and development of the e-Commerce Team, comprising of account managers, online marketers, designers, back/front end developers. Responsible for the review of the team, resource requirements, recruitment and development, client reviews, development, business and marketing planning, relationship building and planning and enhancing internal processes and service levels.

Board position across the consultancy period, reporting to the MD, with responsibilities and focus on integrating all marketing activity with the business and its set of objectives, raising the profile and positioning of marketing internally and externally, in line with enhancing the profile of ANS Group and National Cloud. Successfully delivered all aspects of the project brief, including; re-positioning / increasing ANS’ and National Cloud’s (new business launched) image and profile, increased ROI from all marketing spend, activity and events. Responsible for the management including; re-structure, recruitment, development and enhanced performance and output of the Marketing team, the Business Generation (lead generation) Team and all external agencies and partners. Responsible for increasing and enhancing the integration of Marketing with Sales. Completed review of all data/lead providers - including securing new providers and developing internal systems and sales /lead processes to achieve improved performance, greater analysis, tracking and maximised conversion of all leads and opportunities. Responsible for all aspects of internal and external marketing, inc. plans, conception, development, delivery, tracking, analysis and ROI. Successfully completed delivery of; re-brand, new websites, new range of collateral, research projects and whitepapers, annual report/brochure, increased effectiveness for all online/offline advertising, raising the company’s exposure and profile via a number of channels including PR. Reviewed and increased exposure, positioning, attendee numbers and effectiveness of all events. Scope, recruitment and development of a new PR agency and plan - increased exposure achieved. Developed and delivered detailed marketing, campaigns, events, digital and PR plans for ANS Group and National Cloud.

Four-year split sandwich course; MFI, Clarks and Ravel placements.