Nate Parr

President / Partner @ Fish Marketing

About

I've worked in the marketing and advertising industry as a strategist since 2002. I currently lead an outstanding team of creative problem solvers at FISH Marketing. Our team partners with about 30 brands with budgets ranging from $100k to several million dollars. Fish Marketing is a unique northwest agency because we offer a full range of services from brand strategy to digital marketing (SEM, social, website development, email marketing, and reputation management) to traditional advertising (graphic design, video production, media buying, and PR). Since we offer a full suite of services, we are not beholden to any one medium. That means, we are able to customize solutions that fit our clients needs, not our own. Drop me a line if I can ever be of service to you or one of your connections. Specialties: tourism, resort and real estate, ski industry, automotive, professional services, restaurant and QSR, co-op and partnership campaigns, digital marketing: search (SEO, PPC), social media, email marketing, website development, inbound marketing.

Country

United States

City

Portland

Industry

Marketing & Advertising

Skill

Product Naming, Marketing Strategy, Advertising, Digital Marketing, Digital Strategy, Social Media, Social Media Marketing, SEO, Brand Development, Integrated Marketing, Media Buying, Online Advertising, PPC, CRM, Media Planning, Marketing Communications, SEM, Online Marketing, Public Relations, Account Management

Experience

President / Partner

Fish Marketing

2019-1 - Present · 7 yrs 9 mos

Portland, Oregon Area

Agency leader focused on connecting clients to their audiences with strategic, inspired work that gets results.

Partner / VP of Brand Partnerships

Fish Marketing

2013-8 - 2018-12 · 5 yrs 5 mos

Portland, Oregon Area

As the VP of Brand Leadership, lead a team of passionate brand directors and brand advocates that have one goal - your success. We develop solutions to reach your goals, using cutting edge techniques as well as tried-and-true strategies. Since our team is truly full-service, we're not married to any one medium. You know the old adage "if the only tool you have is a hammer, to treat everything as if it were a nail." Well, we've got a hell of a lot more tools in our toolbox than just a hammer. Which means, we're able to customize a plan for your business to best reach your goals. All on time, and on budget. If that sounds refreshing, drop me a line.

Account Director

Fish Marketing

2007-6 - 2013-8 · 6 yrs 3 mos

Portland, Oregon Area

Involved in brand strategy, marketing plan development, client relationships, and project management oversight.

Account Manager

Fish Marketing

2003-6 - 2007-6 · 4 yrs 1 mo

Performed day to day project management and client service for wide array of clients, including ski resorts, snowsports brands, real estate, and events.

Co-Founder, Advertising Manager

Indy Pass

2019-9 - 2023-2 · 3 yrs 6 mos

Portland, Oregon, United States

Spearheaded the creation and promotion of the Indy Pass, the fastest-growing multi-resort ski pass, by developing a comprehensive brand framework and overseeing pass promotion strategies. • Co-created the Indy Pass, driving rapid growth in the multi-resort ski pass market. • Developed brand framework, including naming, style guide, and website, to establish a strong brand presence. • Oversaw pass promotion through email marketing, organic social, and paid digital media strategies • Analyzed ROAS, regional sales ROI, and resort density metrics to reallocate budgets to achieve optimal results for our investment. • Consistently surpasses sales goals, achieving 64% - 880% sales increases each year.

Marketing Dept.

Davis Elen Advertising

2003-1 - 2003-3 · 3 mos

Davis Elen was my first job out of college. Working on the McDonald's account, I learned a lot about promotions, working on partnerships with the Blazers, radio station give-aways and guerrilla marketing.