Nataly Zullen Rivera

Nataly Zullen Rivera

Human Resources Director @ Block Equity Group

About

I didn't start as an HR Director — I started as an HR Assistant. Every role in between taught me something the title above it couldn't: how the work actually gets done, where the gaps live, and what it really takes to build an organization that performs.Today, I specialize in HR leadership with a heavy focus on business restructuring, organizational design, and workforce strategy — grounded in numbers, not just people. I think in headcount costs, compliance risk, labor efficiency, and structural alignment. The "human" in Human Resources is my priority; the "resources" part is how I protect the business.My background spans full-cycle HR operations — payroll, onboarding, employee relations, benefits, and labor relations across both union and non-union environments, including high-stakes, high-volume settings like JFK and LaGuardia airports. I've worn every hat. That's exactly what makes the director-level view sharper.What I bring to the table: the ability to walk into a room with leadership, speak the language of operations and finance, and then go build the infrastructure that makes the strategy real.I'm passionate about workplaces that are built intentionally — inclusive, efficient, and aligned to a purpose bigger than the org chart.If you're building something, restructuring something, or trying to get HR out of the back office and into the boardroom — let's connect.

Country

United States

City

New York City Metropolitan Area

Industry

Human Resources

Skill

HR Consulting, Bilingual Communications, Confidentiality, Spanish, Problem Solving, Leadership, Oral Communication, Employee Engagement, Screening, Relationship Development, Build Strong Relationships, Benefits Administration, Policies & Procedures, ADP Payroll, Payroll Administration, Offboarding, Time & Attendance, Time Management, Screening Resumes, Human Resources Information Systems (HRIS)

Experience

Block Equity Group

Human Resources Director

Block Equity Group

LinkedIn
2026-3 - Present · 7 mos

Driving the development and execution of strategic human capital initiatives for a rapidly growing commercial finance organization. Responsible for building and modernizing the company’s HR infrastructure while aligning people strategy with business growth. Key areas of focus include organizational restructuring, talent acquisition strategy, and the implementation of scalable HR systems that support a high-performance culture. Core Responsibilities & Impact • Leading organizational restructuring initiatives to improve operational efficiency, role clarity, and cross-department collaboration • Designing and implementing innovative payroll and compensation structures aligned with performance-driven sales environments • Developing and scaling recruiting strategies to attract top talent across sales, operations, and technical teams • Overseeing full-cycle talent acquisition, including workforce planning, candidate experience, and hiring process optimization • Building foundational HR infrastructure, including policies, onboarding frameworks, and performance management systems • Partnering with leadership to align people strategy with business growth and organizational objectives • Implementing training and leadership development programs to strengthen performance and long-term capability • Optimizing HR technology, applicant tracking systems, and operational workflows to streamline hiring and people operations • Providing strategic guidance on employee relations, compliance, and workforce planning in a fast-paced startup environment • Supporting leadership in shaping company culture, engagement initiatives, and retention strategies Focus Areas: Organizational Strategy | Workforce Planning | HR Infrastructure | Talent Acquisition | Payroll & Compensation Design | Leadership Development | HR Technology | Startup Scaling

Airway Maintenance Cleaners

Human Resources Generalist

Airway Maintenance Cleaners

LinkedIn
2025-3 - 2026-3 · 1 yr 1 mo

Rockville Centre, New York, United States

Lead core HR functions including open enrollment, 401(k) program management, policy development, and culture-building initiatives. I regularly pull and analyze workforce data to drive process improvements, enhance HR service delivery, and support budgeting and headcount forecasting. I travel to all terminal locations to provide hands-on training, facilitate learning and development sessions, and lead team meetings that align staff around HR best practices and company goals. In addition to core HR responsibilities, I partner closely with senior leadership to identify workforce trends, optimize organizational structures, and implement initiatives that support operational efficiency, cost control, and employee engagement. My work directly contributes to strategic planning around staffing, performance management, and long-term growth. • Act as a trusted advisor to senior leadership, including the Director of Human Resources, offering guidance on employee engagement, retention, training, and disciplinary matters. • Establish a positive and visible HR presence across multiple locations, proactively addressing employee relations and labor issues before escalation. • Support labor relations through participation in arbitrations, grievance processes, and contract negotiations, ensuring compliance with collective bargaining agreements (CBAs). • Partner cross-functionally with departments such as Finance and Operations to align HR strategies with operational goals. • Conduct confidential HR investigations and enforce consistent application of company policies and legal standards. • Maintain expertise in employment law and HR best practices, leveraging HRIS systems and data analytics to support strategic decision-making. • Effectively manage multiple HR projects across remote and onsite teams, requiring adaptability, discretion, and collaboration.

Seviroli Foods, LLC.

Human Resources Coordinator

Seviroli Foods, LLC.

LinkedIn
2024-3 - 2025-3 · 1 yr 1 mo

Garden City, New York, United States

• Process payroll for employees, ensuring accuracy and timeliness. • Generate and analyze comprehensive reports utilizing ADP to inform management decisions and optimize workforce operations. • Coordinate recruitment efforts, including screening, interviewing, and onboarding new hires. • Manage foot traffic within the facility, maintaining a secure and organized environment. • Handle all benefits enrollments, ensuring seamless onboarding for new hires and accurate billing through vendor websites. • Oversee all union enrollments, including preparing and distributing union packets and ensuring compliance with collective bargaining agreements. • Handle hours for temporary staff and submit detailed reports to the staffing agency. • Coordinate and order temporary workers as needed to meet operational demands. • Assist with safety walkthroughs and maintain compliance records to ensure adherence to workplace safety standards and regulations. • Maintain and update employee records, ensuring compliance with company policies and labor regulations. • Monitor attendance and handle time-off requests in alignment with organizational policies. • Facilitate communication between departments to address operational and employee concerns. • Plan and execute employee engagement initiatives and events. • Support management with performance reviews and disciplinary actions.

PL Developments

Human Resources Assistant

PL Developments

LinkedIn
2023-4 - 2024-3 · 1 yr

Westbury, New York, United States

• Utilize Hiring sites to find potential hires. • Source, screen, and interview candidates using various recruiting methods and tools. • Conduct background investigations on potential candidates • Manage the applicant tracking system (ATS) to ensure accurate and up-to-date candidate information. • Coordinate and participate in job fairs, career events, and other recruitment activities. • Documented Employee Relations (ER) issues. • Conducted sexual harassment training to foster a compliant work environment. • Assisted with new hire orientation & handled all admin tasks. • Processed all terminations. • Coordinated shipments and maintained organized office supplies. • Updated and maintained electronic employee files with precision. • Administered access card and employee photo databases. • Provided flexible support for various department projects, showcasing adaptability. • Offered comprehensive administrative support to the HR Department. • Facilitated a seamless onboarding process for new hires. • Contributed to employee engagement through event preparation and execution.

HMSHost

JFK AA Floor Captain

HMSHost

LinkedIn
2020-1 - 2020-4 · 4 mos

JFK Airport- Jamaica, NY

• Managed payroll processes, ensuring accuracy and compliance with employment regulations. • Handled invoicing and billing responsibilities, demonstrating financial management skills. • Conducted data entry tasks related to employee records, contributing to accurate HR documentation. • Developed and maintained staff schedules, showcasing workforce management abilities. • Oversaw inventory management. • Provided day-to-day customer service with a focus on employee relations. • Managed all incoming and outgoing emails and calls related to HR inquiries. • Engaged in day-to-day problem-solving, addressing staff issues and customer complaints in line with HR best practices.

DANIEL J.HANNON & ASSOCIATES, IN

Associate

DANIEL J.HANNON & ASSOCIATES, IN

LinkedIn
2015-5 - 2019-12 · 4 yrs 8 mos

Rockville Centre, New York, United States

• Handled casualty insurance claims with a focus on understanding and addressing the specific needs of each case. • Utilized software programs such as FileTrac and Legal X to facilitate efficient claims management. • Managed billing and invoicing tasks, maintaining accurate financial records. • Managed payroll activities to ensure timely and accurate compensation for employees. • Provided phone and customer/Employee service support in a professional and helpful manner. • Transcribing (24 hour turn around)

Education

State University of New York at Old Westbury

State University of New York at Old Westbury

LinkedIn

Labor and Industrial Relations

York College of the City University of New York

York College of the City University of New York

LinkedIn
State University of New York at Old Westbury

State University of New York at Old Westbury

LinkedIn

Labor and Industrial Relations

2024-8 - Present · 2 yrs 2 mos
State University of New York at Old Westbury

State University of New York at Old Westbury

LinkedIn
2024-8 - 2026-5 · 1 yr 10 mos

Nataly Zullen Rivera's Contact Information

Email

******@***.com

Phone

(**) *** ****

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