Natalie Craig

- Coordinate guest scheduling and maintain elevated customer service within a fast-paced environment - Assist in creating and contributing to social media content, as well as supporting event planning - Support stylist during appointments as well as team contributions and client overall experience - Assist with product sales, merchandising, and maintaining a smooth day to day store operations

- Helped with visual merchandising, floor sets, and overall store presentation to create a welcoming shopping experience - Managed jewelry displays and updated merchandising based on seasonal trends and new collections - Assisted with launching and contributing to the store’s TikTok and Instagram pages while helping with promotional changes throughout the store - Handled opening and closing responsibilities, including inventory organization, special orders, and daily operational tasks - Organized featured displays and product merchandising to support customer engagement and overall store appearance - Used current trends and customer interest to style merchandise and support sales throughout the store - Helped curate mannequins and featured displays using trend-focused outfit coordination that supported customer interest and sales

- Assisted with social media content creation and TikTok video production for boutique marketing efforts - Supported pop-up events and featured brand collaborations, including jewelry and accessory vendors - Engaged with customers to create a welcoming and brand-focused shopping experience - Assisted with daily retail operations and featured product walls

- Assisted with social media content and brand presentation within the boutique environment - Modeled featured clothing pieces for store marketing and promotional content - Styled and updated mannequins to reflect seasonal collections and current trends - Supported daily store operations, including steaming merchandise and maintaining visual presentation - Assisted customers with styling and product selection

Studying Advertising & Public Relations while pursuing a minor in Marketing. Interests include: branding, creative strategy, campaign development, design elements, and consumer behavior.