Narmin Rustamova, PSPO, PSM

Product Owner | Private Banking @ ABB

About

Product Owner in Private Banking with 12+ years of banking experience, including 7 years of direct private client engagement.Focused on enhancing products and client experiences, designing value propositions and Beyond Banking solutions that deliver a unique, high-touch approach at every stage of the client journey.

Country

Azerbaijan

City

Baku

Industry

Banking

Skill

Cross-functional Collaboration, Agile Facilitation, Value-Driven Decision Making, Product Backlog Management, Product Vision & Strategy, Customer Journey Mapping, Value Proposition Design, Product Development & Enhancement, High-Net-Worth Client Engagement, Client Loyalty & Retention Strategies, Ведение переговоров, Коммуникация, Связи с клиентами, Agile-менеджмент, PSM, Командная работа, Scrum Master, Agile, Private Banking, Financial Analysis

Experience

Product Owner | Private Banking

ABB

2026-5 - Present · 5 mos

Senior Specialist of Sales Support Division

ABB

2025-5 - 2026-5 · 1 yr 1 mo

Leading Specialist of Sales Support Division

ABB

2025-1 - 2025-5 · 5 mos

• Support and development of sales for VIP clients, optimization of service processes. • Development and implementation of new services aimed at enhancing the customer experience. • Analysis and resolution of issues related to sales and premium segment service. • Improving the customer experience through a personalized approach and strategic analysis. • Development of motivation systems for sales-oriented staff, as well as organizing training to enhance their qualifications.

Leading VIP Customer Relationship Manager

ABB

2023-10 - 2025-1 · 1 yr 4 mos

Baku, Contiguous Azerbaijan, Azerbaijan

• Analyzing the needs and requests of VIP clients to create personalized offers and services that meet their unique requirements. • Developing and implementing strategies to enhance client loyalty and improve their overall experience with the bank. • Managing a portfolio of VIP clients, ensuring a high level of service and fostering long-term relationships. • Coordinating with internal departments to address client requests quickly and effectively.