Naggeshwerran S

Making People ‘Truly Happy’ through Music. Paadarivom Padipparivom functions with a major philosophy of Music for all. We are into the initiative of helping music enthusiasts move from Bathroom to Green room. Join us to learn the art of learning music!

Embarking on the journey of Talent Leadership!

In the capacity of a consultant, primarily responsible for the Marketing of Taxsutra Reservoir, the first cloud based Cross-publication platform of Tax and Legal in India - Handling EDM of Taxsutra Reservoir - Primarily responsible to bring in the footfall on to www.taxsutrareservoir.com. - Conceptualising and creative and gripping content writing for EDMs that showcase complementing content around new book launches, key reputed titles, big authors, subscription packs etc. - Analysing the EDM data for effective Drip Marketing - Increase the sale of books through Packaging, Campaigns, and compelling offers

- Avegaa's Paadarivom Padipparivom is a Music Based venture targeting the amateur singers who have the penchant for learning Tamil Cine Songs - A venture started in May 2020 during the Lockdown is now a 2 million INR firm having more than 200 students studying various forms of Music from more 15 Mentor Partners of Paadarivom Padipparivom - Paadarivom Padipparivom also has a Social Connect Community for Music which has more than 30 paid members - Facebook page of Paadarivom Padipparivom has more than 6k followers and Youtube channel have 3k+ subscribers - The LIVE programs that are hosted during the weekends have a consistent viewership of 100+ during the LIVE Streaming of the Teaching shows. These shows are the major pull marketing strategic programs - I am the founder of Paadarivom Padipparivom and been primarily responsible for the growth of the Start-up in from Day 1

- Joined the Start-up as a consulting Marketing & Business Development professional - Spread-headed the go-to market strategies - Worked on branding, strategising and positioning of ATMA, a robust psychometric tool for Corporate & Academic Institutions - Created all the collaterals including, website, brochures, presentations, flyers and promotional videos

In the business of Saving Lives! With an objective to reduce the road accidents in India, “Indian Road Safety Organisation” was formed by a team of road safety experts and activists. The “Indian Road Safety Organisation” is focused on reducing the road accident injuries and hence the road fatalities. The Vision Of Indian Road Safety Organisation Is ZERO Road Accidents In India, Thus India Becoming A Safest Place On Earth For The People To Live As a State Road Safety Ambassador of IRSO, I act as an Evangelist to make the country, 'Road Safe'.

Taxsutra provides real time, up-to-date news and case law analysis on Income tax from ITAT, and the High Courts and Supreme Court. We are also tracking important litigations, developments in Income Tax department, CBDT and Finance Ministry, with a view to keep tax professionals abreast of the latest trends therein. • Developed and implemented sales & marketing strategies with a view to penetrate new accounts and expand existing ones for a wide range of products • Promoted the products of Taxsutra among Tax & Accounting professionals in South India • Managed the Reporting operations of Taxsutra and devised various strategies to increase the Subscription Sales • Developed a Customer Relationship Management System that handles the complete Sales and Operations process, starting from Prospecting to Onboarding in pre-sales and complete relationship management in post-sales activities • Implemented industry best policies in Sales to ensure structure in reporting, pipeline management and achievement of Sales targets • Headed Sales Retention & was handling the Subscription Revenue of Taxsutra, PAN India • Lead business & marketing Campaigns and was handling Digital Marketing of Taxsutra’s offerings • Responsible for the overall marketing & promotion of Taxsutra’s events including social media promotions, brand management, Hoarding management & Media management • Handled the launch of GSTSutra, a real-time information product on Launch. Handled the compete process of testing, packaging, marketing and selling of the GSTSutra

Responsibilities: • Headed the Retention and managed a Revenue of over 10Cr of Westlaw, a legal database of Thomson Reuters, India • Responsible for Robust Customer Relationship, PAN India, as per the Global Standards of Thomson Reuters • Responsible for increasing the revenue of Westlaw business in India through New Sales and by identifying Up-Selling and Cross-Selling Opportunities among existing clients • Handled complete pre-sales activities like Need identification, product demo, assisting the Sales Managers on pitching negotiations with the clients and on boarding of new clients • Was responsible for handling the Key Accounts of Thomson Reuters, Legal that included the top-notch lawyers of the country, Top Corporates, Leading Law Firms, Judges, National Law Universities and Courts across the Country including the Apex Court • Handled a team of 3 in dotted lines that included Customer Service Manager and Training Managers • Headed the Client Training and was responsible for Training all the clients across India on using Westlaw India • Devised Training Strategies to ensure effective usage of databases, with special emphasis on handling low usage clients. • Responsible for habit creation in using Westlaw products, among Law Students through Training and Engagement • Played a key role as a Product Manager in the formulation of an India based Legal Database called Westlaw India • Headed and handled the process of migrating the existing Westlaw International clients to Westlaw India in the year 2014 • Handled Traditional and Social Media Marketing for Westlaw. Conceptualized, introduced & headed Student Representative program aimed at “Catching them Young”

• Analysed training needs of the clients to design and conduct classroom or web-based training programs • Trained Academic Institutions, financial organizations, corporate, law firms, senior advocates on using the online databases effectively • Liaised and framed strategic training plans based on the usage patterns of the clients to make sure that the product is used effectively and successfully managed to increase the usage by 20-30% • Ensured steady and strong business relationship with clients all through the year and growth of business by generating business leads and contributed nearly 20 lacs of business through business leads • Worked closely with Sales Managers to ensure more than 85% continuance of existing business • Demonstrated products to potential customers • Implemented tracking mechanisms to analyze high usage accounts and facilitate up sell opportunities through training