Nadia Nusrat

Lead Member Of Technical Staff @ Salesforce

About

I’m a Lead Software Engineer with 15 years of industry experience and currently work at Salesforce, where I’ve spent the past 9 years contributing across a broad range of areas in the mobile platform. My work includes building and scaling features such as Notifications, Briefcase Builder, Mobile Publisher, Mobile Builder, and External Client Apps—initiatives that span multiple teams and platforms. Before Salesforce, I was a software engineer at Cisco, building communication systems connecting radios, mobile devices, and IP phones. I’m passionate about building applications that have a positive impact on people’s lives. I focus on creating high-quality, scalable systems and empowering teams to deliver with excellence and empathy. I drive productivity through AI-driven tools and best practices while fostering a collaborative, learning-focused engineering culture.

Country

United States

City

Atlanta

Industry

Computer Software

Skill

Java, C, MySQL, JavaScript, C#, Struts, WPF Development, InstallShield, Android

Experience

Lead Member Of Technical Staff

Salesforce

2021-2 - Present · 5 yrs 8 mos

Atlanta, Georgia, United States

. Leading the design and development of a custom actionable push notification system in Salesforce, enabling customers to define, configure, and manage actions across Salesforce and third-party applications, improving workflow automation and engagement. . Migrated mobile functionalities from Connected Apps to the External Client Apps framework to achieve feature parity and enable secure third-party integrations via APIs and modern security protocols. Collaborated across multiple teams and PMs over several releases to ensure a seamless transition with no disruption to existing functionality. . Served as lead developer for Briefcase Builder, a scalable tool allowing mobile users to configure and fetch offline data seamlessly. Designed and implemented async API capable of handling thousands of records for full and delta sync, delivering a high-performance solution for offline data priming and empowering field technicians to work efficiently offline.

Senior Member Of Technical Staff

Salesforce

2018-2 - 2021-1 · 3 yrs

Atlanta, Georgia, United States

As a Software Engineer, I worked on a scalable notification framework that enables real-time, custom notifications across mobile and desktop platforms. This allows customers to create and trigger notifications directly from Sales and Marketing flows, driving automation and engagement. Today, the feature powers 70% user adoption (8M unique MAU), generating over 8M custom notifications daily and delivering more than 450K push notifications to mobile devices every day.

Member Of Technical Staff

Salesforce

2016-6 - 2018-1 · 1 yr 8 mos

Senior Software Engineer

Cisco

2011-10 - 2016-4 · 4 yrs 7 mos

Milpitas, CA

Cisco IP Interoperability and Communications System (IPICS) IPICS is an IP-based dispatch & interoperability solution that facilitates voice communication (push to talk) among radios, mobile phones, IP phones and desktop clients. • Built a scalable notification management system for real-time delivery of critical information across radios, IP phones, and desktop clients. • Developed diagnostic tools to troubleshoot and analyze customer environments. • Implemented high-availability monitoring and failover systems for seamless server continuity. • Integrated video surveillance with IPICS for live and recorded video retrieval. • Worked with offshore team and partners to integrate IPICS into their products. Technologies used: Java, Spring, ActiveMQ, JSP, Linux, Maven. Cisco Instant Connect (CIC) • Developed Android application features including presence, point-to-point calls, security, and channel management. • Integrated Jabber and implemented REST, JSON, SOAP web services for server-side communication. • Built a Bluetooth library to transmit sensor data from heart rate and weapon systems. Technology used: Android