Nadia hanna

With over a decade at Gedeon Group, I have been at the forefront of driving the growth and expansion of our portfolio, which includes some of the world’s most renowned brands such as Puma, Adidas, New Balance, Tommy Hilfiger, and Calvin Klein. As Brand Manager, I’ve successfully led the opening of more than 80 stores and continue to oversee daily operations across our global network, supported by a highly motivated and results-driven sales team. My expertise extends beyond operations—I lead strategy, buying, training, and visual merchandising, ensuring each store reflects the unique DNA of its brand while delivering outstanding customer experiences. In parallel, I spearhead our global wholesale initiatives, building strong partnerships and expanding our footprint into new markets. Passionate about retail and brand development, I thrive on creating strategies that spark growth, foster innovation, and deliver long-term impact for both our brands and our partners.