Nada Alyas PMP®
Marketing Lead @ معهد مسك للفنون Misk Art Institute
About
“The best marketing doesn’t feel like marketing.” — Tom FishburneMarketing Lead at Misk Art Institute with 7+ years of experience in digital marketing, campaign management, and strategic planning. Focused on delivering data-driven results and leading efficient, high-impact initiatives.
Saudi Arabia
Riyadh
Non-profit Organization Management
Marketing, Marketing Strategy, Marketing Management, Digital Marketing, Communication, Advertising, Adobe Illustrator, Adobe Photoshop, Google Analytics, Google Adwords Professional, SQL, Researsh, Microsoft Office, Teamwork, Social Media Marketing, Search Engine Optimization (SEO), Brand Management, Brand Strategy, Brand Design, Visual Design
Experience
Marketing Lead
معهد مسك للفنون Misk Art Institute
Riyadh, Saudi Arabia
Campaign Management
Misk Foundation
Riyadh, Saudi Arabia
Assistant Digital Marketing Manager
Nada - ندى
Dhahran, Eastern, Saudi Arabia
Responsible for development and execution of integrated digital strategies. Responsible for formulating the e-commerce strategy. Direct the work of content management, marketing automation, design, social and paid media. Conduct competitive landscape analyses and define strategic implications. Following up with 3rd party vendors (TikTok, Google, Linked In..etc.). Ensuring proper portrayal of brand’s image and tone. Assist on managing the company’s internal communications channels, (blogs, newsletters etc) Planned, managed the digital marketing budget. Key achievement: Led Nada Dairy to become the most followed F&B brand on Instagram & TikTok And our videos generated more than 220M views on all platforms.
Digital Marketing Executive
Nada - ندى
Dhahran, Eastern, Saudi Arabia
Built and executed all digital marketing strategies Created a new revenue stream to the organization by introducing a new product in the market. Re-brand, re-create, re-position the company’s digital assets. Created strategic key performance indicators and metrics that define success. Planned, managed the digital marketing budget
Digital Marketing Specialist
Nada - ندى
Dhahran, Eastern, Saudi Arabia
Coordinated the creation of digital all content between Nada’s Team and Creative agencies. Monitored the ongoing company presence on social media. Co-create formulated strategies for digital marketing.
Digital Marketing Coordinator
Mouwasat Medical Services
Organized promotional activities for any new services. Planned website development and updated all Doctors profiles from scratched. Created engaging Facebook, Twitter and Instagram content for promotional purposes.
Internship Program
College of Computer Science
Dhahran, Saudi Arabia
Education
Imam Abdulrahman Bin Faisal University
Management Information System
Nada Alyas PMP®'s Contact Information
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