Muthar Basha
Senior Vice President & Head of Sales @ Eveready Industries India Ltd
India
Kolkata
Consumer Goods
Distributed Team Management, Sales, CRM, Product Development, FMCG, Talent Acquisition, Training, P&L Management, Customer Marketing, Trade Marketing, Marketing Management, New Business Development, Segmentation, Management, Vendor Management, Customer Acquisition, Channel Partners, Business Planning, Key Account Management, Relationship Management
Experience

Chief Operating Officer
Chennai, Tamil Nadu, India
As the Chief Operating Officer of Indo National limited (a NSE listed entity, owners of the ‘Nippo’ brand and makers of consumer appliances/products), was leading an end-to-end business transformation by rejuvenating the 50-year-old brand to achieve holistic growth, both mid-term and long-term Objectives.

Sales/Business Leadership and strategic consulting Roles
Chennai, Tamil Nadu, India
-Delivered a Complete GoToMarket Strategy and implementation guidelines to a Bengaluru based new Gen Foods start up. - Delivered a New Markets/ White spaces expansion strategy – a Medium sized Foods Brand - Developed an exclusive HPC biz model for a large South Based Foods company, executed the model and worked on the Distribution footprints for their brands in 3 Non South Indian States. - Delivered Business results thro a solid B2C GTM execution on a mid premium Foods brand across India across the channels
Muthar Basha's Contact Information
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