Mukul Dhawan, PCC, MBA

>𝟓𝟎𝟎 𝐜𝐨𝐚𝐜𝐡𝐢𝐧𝐠 𝐜𝐨𝐧𝐯𝐞𝐫𝐬𝐚𝐭𝐢𝐨𝐧𝐬 | 𝐑𝐚𝐭𝐞𝐝 𝟒.𝟖/𝟓 𝐛𝐲 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 • Coaching leaders across levels, cultures, and industries, to navigate change, transitions, and high-impact roles with greater clarity and intention • Supporting clients across generations and industries — deepening awareness to strengthen credibility, manage conflict, and grow promotability (clients include Capgemini, HSBC, Tesco, Unilever) • Enabling growth in influence, presence, resilience, and strategic focus — especially during onboarding, transformation, or team-related challenges • Facilitating reflection on career direction — guiding clients to clarify goals, refine narratives, and build confidence in navigating evolving opportunities and transitions • Aligning coaching to business priorities — including AI adoption, people leadership, and culture change — to drive meaningful behavioural shifts and measurable outcomes

𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐭𝐨 𝐑𝐎𝐈 | 𝟔𝟎,𝟎𝟎𝟎+ 𝐆𝐥𝐨𝐛𝐚𝐥 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐞𝐬 • Supported design and delivery of global coaching strategy to advance AI readiness, career management, and talent retention - embedded across key markets including the US, Germany, India, China, and the UK • Designed and implemented an impact framework linking learning engagement to business outcomes — demonstrated +78% internal mobility, –30% bad attrition, and strong ROI • Applied a product and marketing lens to drive adoption — using insight-led messaging, journey mapping, and behaviour storytelling, exceeded full-year targets in 9 months • Shaped the impact narrative for a flagship early careers programme — blending human-led and AI-enabled learning, with HR, Insights, and AI teams to track onboarding, productivity and revenue uplift • Partnered with internal and agency partners to craft the business case and award submission for a coaching initiative that set a 𝐺𝑢𝑖𝑛𝑛𝑒𝑠𝑠 𝑊𝑜𝑟𝑙𝑑 𝑅𝑒𝑐𝑜𝑟𝑑 and was a 𝐼𝐶𝐹 𝐼𝑚𝑝𝑎𝑐𝑡 𝐴𝑤𝑎𝑟𝑑 winner — positioning coaching as a scalable lever for growth and culture change • Led end-to-end delivery of a customer-facing thought leadership event — aligning content, speakers, and narrative to position coaching as a driver of AI transformation

𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐅𝐨𝐫 𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐈𝐦𝐩𝐚𝐜𝐭 | 𝐑𝐎𝐈 𝐃𝐢𝐬𝐜𝐢𝐩𝐥𝐢𝐧𝐞, 𝐃𝐚𝐭𝐚 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬, 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 • Drove a +13% ROI improvement by designing and embedding a performance optimisation framework — aligning team focus with business outcomes through rigorous goal setting, measurement, and impact storytelling • Delivered a cross-functional marketing plan for $multi-million multi-market portfolio — shaping strategic priorities across 30+ markets (including HK, Singapore, China, UK, Canada, Brazil) , building business cases, and aligning senior stakeholders around shared performance goals • Revitalised brand and channel performance through insight-led strategy — achieving 20–37% uplift in customer acquisition by aligning product positioning, messaging, and multichannel investments with user needs and business impact • Built and scaled a digital upskilling programme that boosted transformation KPIs by 20% — strengthening team capability and change readiness through behaviour-first design and data-informed enablement • Collaborated cross functionally to establish an in-house analytics and measurement capability — using tools like market mix modelling and attribution to deepen commercial acumen, enhance decision-making, and enable outcome-focused storytelling

𝐃𝐫𝐢𝐯𝐢𝐧𝐠 𝐂𝐨𝐚𝐜𝐡𝐢𝐧𝐠 𝐈𝐦𝐩𝐚𝐜𝐭 𝐚𝐭 𝐒𝐜𝐚𝐥𝐞 𝐀𝐜𝐫𝐨𝐬𝐬 𝐋𝐞𝐯𝐞𝐥𝐬 𝐚𝐧𝐝 𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐬 • Strengthened coaching culture by supporting programs including Accelerated Female Leadership, Leadership for Underrepresented groups, and Coaching Circles to disseminate coaching at scale • Served as an internal leadership coach nurturing high potential leaders succeed in key areas including executive presence, resilience, conflict resolution, growth mindset, work life balance

𝐆𝐥𝐨𝐛𝐚𝐥 𝐁𝐫𝐚𝐧𝐝 𝐆𝐫𝐨𝐰𝐭𝐡 | 𝐃𝐫𝐢𝐯𝐢𝐧𝐠 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲, 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐚𝐧𝐝 𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐈𝐦𝐩𝐚𝐜𝐭 • Supported implementation of a global brand identity and positioning strategy across 45+ markets — aligning narrative, creative assets, and communications to support €2bn revenue delivery • Drove digital transformation of the brand — revitalising content, platforms, and performance marketing (search, social, AR) to drive engagement and conversion across channels • Designed and launched 360° activation and go-to-market programs across 15+ markets — enabling category growth and embedding brand best practices across EMEA, APAC, and LATAM

𝐂𝐚𝐭𝐞𝐠𝐨𝐫𝐲 𝐆𝐫𝐨𝐰𝐭𝐡 | 𝐃𝐫𝐢𝐯𝐢𝐧𝐠 𝐁𝐫𝐚𝐧𝐝 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐎𝐈, 𝐚𝐧𝐝 𝐂𝐫𝐨𝐬𝐬-𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐀𝐜𝐭𝐢𝐯𝐚𝐭𝐢𝐨𝐧 • Delivered growth for the largest product portfolio (Dulux Interiors), achieving +2% share in colours by aligning brand strategy with commercial levers across categories • Boosted ROI on multi-million media investment through high-impact partnerships (ITV, The Sun) and integrated 360° activation of the “What Would You Change” campaign • Developed future marketing leaders through hands-on coaching in cross-functional engagement and activation planning — strengthening team capability and execution discipline