Muhammed Junaid

-Manage marketing budgets across the product portfolio. -Represent the company and develop relationships with key internal and external stakeholders. -Ensure accurate administration and control of product marketing budgets. -Lialise with internal and external creative agencies to project manage all consumer marketing campaigns elements. -Tracking effectiveness of advertising campaigns and implement continuous improvements and optimization. -Source, evaluate and test new user acquisition channels. -Work with external partners to coordinate campaigns, analyse shared results and manage select partnerships.

- Responsible for the overall planning, execution and delivery of performance/ app download campaigns across India, SEA and Middle east. - Working closely with sales teams to understand client expectations from new campaigns. - Manage multiple mobile performance campaigns on a day-to-day level. - Meet and exceed campaign goals through campaign strategy and optimization. - Analyze data to arrive at insights and strategies about campaigns. - Assist in the development of customized creative with other teams and clients. - Manage client expectations, communicate progress and issues, and regularly report metrics. - Help the product management team design better products by communicating client realities and expectations. - Work with partner managers and business development teams to secure inventory required for meeting the client objectives. - Working closely with the Sales Managers across the region, to help them achieve and exceed revenue goals. - Interacting with multiple stakeholders across teams such as Ad Operations, Engineering, Products and Supply to enhance the delivery process. - Responsible for streamlining and improving existing processes, and also introducing new ones where applicable. - Handled some of the biggest e-commerce and gaming accounts in the India, SEA and Middle east.

QA of Rich Media Ads, Blanket Certification of Third Party Ad Tags for Rich Media Ads

-Approval of Ads & Sites as part of basic operations of InMobi. -Inventory analysis and clean-up. -Publisher support.