Muhammad Umair Abbas

As a Business Development Manager at Apims Tec, I am responsible for driving client acquisition and overall business growth. My work involves identifying new business opportunities through outreach, networking, and market research, and converting them into long-term clients and IT projects for the company. I collaborate closely with technical teams to clearly understand client requirements and transform them into practical web, app, and digital solutions. Alongside business development, I also manage digital marketing responsibilities. I manage SEO, social media marketing, and paid advertising campaigns to increase brand visibility and generate qualified leads. By combining business development strategies with digital marketing expertise, I focus on strengthening Apims Tec’s market presence and ensuring consistent growth in sales, clients, and project pipelines.

Managed a client’s social media accounts and ad campaigns across Facebook and Instagram. Created engaging content, ran paid ads, and optimized performance to improve sales and reach. Gained hands-on experience in digital marketing, audience targeting, and client communication.

Managed a Shopify-based online store, handling product listings, orders, and customer support. Implemented marketing strategies to increase sales and developed practical experience in e-commerce operations and store analytics.

Developed a responsive website for a clothing store using HTML, CSS, and basic JavaScript. Delivered a clean, user-friendly design and gained early experience in client communication and practical web development.

Actively participating in kind of IT societies within the University's radar. Developing presentation and communication skills. Good at leading/managing group of individuals.

Studied Intermediate in Computer Science in the midst of high competition from sharp-minded candidates. Learned a lot about the CS field.