moria nisbet

Assisted with operations of a small business specializing in custom screen printing and retail.

Responsible for the development and creation of all marketing materials and graphic design for the Workhouse Arts Center. Assisted in developing and maintaining brand identity for the Workhouse Arts Center and the Lorton Arts Foundation. Maintained online presence, including website, email marketing and social media. Fostered frequent, timely and positive media coverage across all available media, both local and regional.

Worked virtually on short and long term projects, such as the monthly newsletter, various event posters, and the comic for the Workhouse Art’s quarterly magazine. Past work includes working on media pushes for events and exhibitions; writing press releases and invitations, and designing e-blasts and e-newsletters.

Put together a full advertising campaign including a creative brief, campaign strategy, timeline and budget for Norwegian Cruise Line with team of other participating students and mentors from the Martin Agency. Presented campaign to leading professionals at the Martin Agency.

Worked with cross-disciplinary student teams from the schools of Business, Engineering, and the Arts on team projects. Science Museum of Virginia: designed hydrokinetic solutions for the Rice House. Meadwestvaco: worked on an international virtual teaming project with Limerick University industrial design students in Ireland to create innovative food packaging solutions.

Developed and maintained media relations and fostered good press coverage for Workhouse events and activities. Implemented strategic communications plans, prepared press releases, story ideas and compelling content for social media, website, print materials and email campaigns. Facilitated media coverage during major events and fundraisers. Rebranded and redesigned marketing materials, both digital and print. Worked closely with Program Directors and Development to generate public support and awareness. Assisted staff with the planning and operations of major events and activities. Worked daily with executive leadership CFO/COO to create brand and communications strategies. Created and implemented the marketing budget. Managed the Workhouse Internship Program, coordinated campus tours for the public and served as the interim Volunteer Coordinator for 8 months.

Summer research project on the acetaminophen market with cross-disciplinary student team. Designed solutions to make dosing easier for new moms and children. Deliverables included a smartphone app, kiosk and packaging solutions.

Manage NMSF digital communications platforms, including website and social media channels. Develop, produce, and evaluate content and incorporate new elements, outlets and opportunities. Build engagement and outreach opportunities for NMSF. Serve as a liaison with NMSF chapters, stakeholders, and partners. Act as project manager on diverse NMSF creative, media, event, corporate and communications assignments.

Activities and Societies: Da Vinci Center