Morgan Cvetkovic-Jones

Managing Director @ Peak Brand Management Ltd

About

Director and owner of Peak Brand Management Ltd. Offering creative, practical and hands on marketing solutions within the outdoor adventure industry. Climber and fell runner. Bird watching maniac. A strong believer in equality and environmental consciousness.

Country

United Kingdom

City

Lancaster

Industry

Retail

Skill

Brand Development, Brand Management, Search Engine Optimization (SEO), Google Ads, Meta ads, Photography, Public Relations, Product Marketing, Editing, Content Management, Content Strategy, Web Content Writing, Web Content Creation, Branded Content, Blogger, SEO Copywriting, Writing, Outdoors, Communication, Environmental Awareness

Experience

Managing Director

Peak Brand Management Ltd

2024-11 - Present · 1 yr 11 mos

Lake District, UK

Fractel (2025-Present): UK Brand Manager Rock+Run (2024-Present): Marketing strategy and management Jonic UK (2025): Content and marketing Kendal Mountain Festival (2024-Present): Providing content and marketing support to the Kendal Mountain Events Team during the ‘25 and 26’ Festival periods, as well their Spring Tour. Mountain Boot UK (2025): Website copy Morecambe Amateur Operatic and Dramatic Society (2025 & 2026): Photography for their shows, ‘Annie’ and ‘Beauty and the Beast’ Lancaster Amateur Dramatic and Operatic Society (2025): Photography for their show, 'Charlie and the Chocolate Factory' Cultivo Land (2025): Video Editing EpicTV (Released 2025): Video series presenter & creative lead NORCA (2025): Promotional materials

Marketing & Content Support

Kendal Mountain Events

2024-11 - 2024-11 · 1 mo

Kendal, England, United Kingdom

Head of Brand Development

VÅGA

2023-12 - 2024-11 · 1 yr

Lake District, England, United Kingdom

Marketing and Media Coordinator

Rock + Run

2022-6 - 2023-11 · 1 yr 6 mos

Climbing Coach

BOULDER UK LTD

2020-12 - 2022-6 · 1 yr 7 mos

Boulder uk

Climbing Coach to the Boulder UK Development Squad and Academy.

Climbing Instructor

Lancaster University

2019-4 - 2022-6 · 3 yrs 3 mos

Head of route setting and climbing instructor.

Freelance Writer

ROCK AND RUN LIMITED

2018-9 - 2022-6 · 3 yrs 10 mos

Lake District

Continued role at Rock + Run. Later carried out as part of a contracted role within the company.

Education

University of Cumbria

Outdoor Adventure & Environment

2016 - 2019 · 3 yrs

This degree has given me a wide-ranging knowledge of environmental ethics and practices as well as a continued understanding of the role adventurous sports play in this world. My dissertation specifically focussed on the outdoor gear industry and provided critical analysis of this through the indigenous lens.