moran shimron

director of product management, product lead

About

I started my career 18 years ago as a developer. After 10 of development, mostly on the UI side, I realized that my real passion is for Product Management. I decided to learn how to be a user experience expert in VMware and soon after that became a Product Owner. Ever since, I gained experience in building products from inception to Products with hundreds of users, learning new businesses and fields, joining existing Product teams and Leading Product teams both in TLV next to development focusing on execution and in the market next to clients and partners focusing on strategy. I love every aspect of being a product manager and leading product organizations.

Country

united states

City

sunnyvale

Industry

internet

Skill

product requirements, functional requirements, product management, functional architecture, agile methodologies, scrum, technical product management, user experience, user interface design, user interface, software engineering, web applications, integration, saas, digital marketing, social marketing, social advertising, software as a service, strategy

Experience

senior director, product management - lead in-market product team

kenshoo

2018-6 - Present · 8 yrs 4 mos

director of product management, product lead

director product management - lead product growth team

kenshoo

2017-1 - Present · 9 yrs 9 mos

interactive designer, user experience designer

vmware

2010-7 - 2013-8 · 3 yrs 2 mos

Nlayers was bought again by VMware. As part of this transition to VMWare, I changed role to be the interactive designer of two products. As part of this role I am responsible for creating the UI concept and mockups, creating interactive mockups to allow usability tests and meetings with customers to get feedback during this proccess.

software engineer

internative

2004-9 - 2005-9 · 1 yr 1 mo

* Software engineer in R&D team at “Internative”, which develops a knowledge management product. * UI development with JSP, XSL, JavaScript and HTML. * Server-side development: java, SQL

senior software engineer

emc

2005-9 - 2010-12 · 5 yrs 4 mos

* Senior software engineer in R&D team at “NLayers”, which was bought by EMC in 2006. * The company develops a product which discovers applications and dependencies on large networks. * UI development on struts framework which combines Java and JSP. * Server side development: Java, SQL, Hibernate. * Interactive Map development using swing and JGraph product. * Basic experience with Flex * Writing reports using Espress-Report * Design of new features * User Experience Adviser during process of UI design * Research and presentation of company processes to management * Training to field people on products features

user interface developer

unisfair

2000-11 - 2003-2 · 2 yrs 4 mos

UI developer in R&D team at “Unisfair”, which develops a technology platform for online dynamic interactive events. Designing and developing dynamic UI interface with Flash and JSP

inbound product manager

vmware

2011-12 - 2013-12 · 2 yrs 1 mo

* Functional architect and product owner (agile) for 2 products in vmware. * Responsibilities: * Outbound PM work - Working with the field to understand the needs of the customers and align priorities and vision accordingly. * Inbound PM work – work with development team on building prioritized backlog of user stories. Write specifications documents for developers * Drive the scrum process with the R&D management * Product user experience * Scoping the work for the release * Work closely with variety of groups: sales, marketing, R&D and product management