Monica Paes

Manager – Luxury Products & Brand Positioning | The Walt Disney Company Executive with experience in luxury product management and brand positioning at The Walt Disney Company, working at the intersection of fashion, culture and lifestyle for adult audiences. Responsible for category strategy and portfolio planning, including roadmap definition, premium collaborations and brand alignment within Disney’s global positioning, using fashion as a strategic platform for relevance and differentiation. Brings art market expertise, with a focus on street culture and contemporary urban movements, applied to product development, brand experiences and cultural partnerships. Active contributor and leader in Diversity & Inclusion initiatives, with involvement in projects such as O Poder é Nosso (Marvel × KondZilla), Mickey Sensorial (Orientavida NGO) and Extraimaginário (Estúdio Q), integrating accessibility and representation into brand strategy. Holds solid experience in financial, tax and contract management, with responsibility for AOP, budgeting and forecasting, supporting governance, efficiency and sustainable growth across international operations. Leads 360° marketing initiatives, brand experiences and strategic collaborations with designers, artists and premium partners, ensuring consistency, cultural relevance and long-term brand value.

INC_PHOTOGRAPHY is a non-profit cultural initiative dedicated to photographers. The project fosters critical discussion and learning, encouraging artists and authors to reflect on their own practice as well as on the work of others, creating an open environment of exchange, experimentation and dialogue. INC_PHOTOGRAPHY aims to develop critical thinking and visual awareness in relation to society, culture and the environment, positioning photography as a tool for reflection, research and cultural engagement.

Legal & Financial Consulting Services Legal advisory services Financial consulting Business development M&A advisory and transaction support Advisory on the acquisition of Private Equity Investment Funds (FIP) in compliance with CVM regulations Legal department restructuring, including planning and implementation of management and governance tools Contract analysis and negotiation support Corporate structuring with a focus on tax planning and efficiency Coordination of tax-driven projects Advisory services in Agribusiness, Renewable Energy, Ethanol and Defence sectors Project evaluation and feasibility analysis Business valuation

Legal & Financial Advisory Services | International Scope Legal advisory and consulting services in Brazil, Argentina, Spain and the United Kingdom Drafting, review and negotiation of contracts Analysis of financial statements and management accounts Tax planning and structuring Legal research in International, Tax, Civil and Labour Law Business plan analysis and assessment Support to foreign companies investing in local markets Legal consulting Financial consulting Business development advisory M&A transaction support and follow-up Advisory for foreign investments in Private Equity Investment Funds (FIP) in compliance with CVM regulations Legal department restructuring, including planning and implementation of management, governance and control tools Corporate structuring with a focus on tax efficiency Coordination of tax-driven projects Project evaluation in the Agribusiness, Renewable Energy, Ethanol and Defence sectors

Legal Advisory & Litigation Support Internal and external management of advisory and litigation matters across civil, criminal, tax and labour law Drafting of legal pleadings and procedural documents Legal research in civil, tax and labour law Contract drafting, review and analysis Preparation of legal papers, memoranda and position papers

Franchise Legal & Operational Support Training of franchise staff Drafting, review and analysis of contracts Internal and external management of civil, criminal, tax and employment-related proceedings Management and follow-up of trademark and patent matters Preparation of reports and management documentation On-site supervision of franchise stores to ensure contractual compliance Legal advisory to franchisees regarding lease agreements, employment matters, regulatory inspections and company incorporation Legal support to customer service operations