Mohammad El khatib

▪ Spearhead strategic investment by identifying, engaging, and qualifying local and international investors & fund managers for large-scale hospitality and mixed-use developments. ▪ Led the development of a comprehensive Investor Attraction & engagement Strategy with Boston Consulting Group, overseeing and contributing to all key workstreams to ensure full alignment with the organization’s vision and mission. ▪ Supported the design of transaction models, investment governance and transaction processes, including defining roles, responsibilities, approval pathways, and cross-functional touchpoints. ▪ Helped establish investor selection and vetting criteria, ensuring transparency, alignment with market standards, and compatibility with Rua’s strategic objectives. ▪ Contributed to building the investor engagement plan, implementation roadmap, detailing sequencing, responsibilities, and KPIs for effective execution of investor outreach and partnership onboarding. ▪ Directed end-to-end design governance for the Uhud Mountain development, overseeing concept & detailed master plan of UHUD Mountain project (177k sqm land area). ▪ Strengthened the master planning process of UHUD Mountain project by identifying inefficiencies at both site and asset levels, delivering design optimizations that generated SR 100M in CAPEX savings prior to value-engineering. ▪ Led the comprehensive review of the Islamic Civilization Village (267k sqm land area) business plan, pre-operations budget, enhancing functionality and operational integration across F&B, retail, and cultural components. ▪ Achieved SR 300M in long-term OPEX reductions (15-year horizon) of Islamic Civilization Village business plan by refining operational models and ensuring adherence to board-level strategic direction. ▪ Worked closely with the investment division to evaluate Deloitte outputs for the Dar Al Hijra Highest & Best Use (HBU) study across the 1.1M sqm mixed-use development land.

▪ Directed the full asset management portfolio (17 operating assets) across hospitality, leisure, sports, education, healthcare, and retail, ensuring strong operational performance, optimized P&L outcomes, and in alignment with EEC’s long-term development strategy. ▪ Led asset valuation initiatives in collaboration with Knight Frank ensuring accurate and market-aligned valuations for all assets. ▪ Presented the investment opportunities to the investment committee and board of directors, providing financial analysis, risk assessment, and strategic recommendations to support informed decision-making. ▪ Led high-level negotiations with global hospitality brands and secured a 10-year Hotel Management Agreement (HMA) that restructured operations for Bay La Sun and Views Hotels on stronger financial and service-delivery terms. ▪ Finalized strategic partnership with Dr. Suleiman Al Habib Hospital through a long-term lease and SR 20M investment commitment, establishing KAEC’s flagship polyclinic and anchoring the city’s healthcare expansion. ▪ Concluded a 10-year profit-share operations agreement with Al Hussan Education Group, safeguarding the World Academy School’s management, eliminating recurring annual losses, and positioning the asset for SR 40M revenue growth over seven years. ▪ Executed portfolio-wide outsourcing and investment-transfer initiatives covering Royal Greens Golf Club, Marina Yacht Club, K-MAX Cinema, labor accommodation, Juman Karting, and other assets to reduce OPEX exposure and unlock long-term value. ▪ Reversed the performance of major underperforming assets by tightening operational controls, enhancing revenue models, and reshaping service standards, resulting in multiple loss-making assets achieving profitability within the first year.

▪ Oversaw the planning and delivery of major education developments, managing design reviews, construction phases, and space-planning for approximately 18,000 sqm of facilities including The World Academy School and the TVET High Institute. ▪ Built comprehensive business cases for new ventures such as the boarding school, women’s driving academy, aviation sports club, and TVET expansion conducting feasibility studies, market landscape assessment and long-range financial forecasting. ▪ Secured two 5-year partnership agreements with Highbury Burton Saudi Arabia and Niagara College KSA, establishing a balanced profit-sharing structure that saved SR 38M costs of self-operation. ▪ Negotiated long-term lease and operation agreements across education, tourism, and training sectors, including the women’s driving school deal and a 10-year revenue-sharing agreement with the Arabian Tourism Organization. ▪ Led the design and rollout of the “Tomouh” employability program, training over 7,000 Saudi youth, achieving a 50% employability rate and reducing average job-search duration from one year to six weeks.

▪ Guided EEC’s education strategy by building strong working relationships with key regulators including Ministry of Education, Technical and Vocational Training Corporation, Economic Cities Authority, College of excellence, Ministry of Labor, and Human Resource Development Fund to align training initiatives, accreditation requirements, and policy frameworks with KAEC’s long-term development goals. ▪ Finalised a 15-year management agreement with GEMS Education, establishing a stable governance and operating model for The World Academy School and elevating its academic and administrative standards. ▪ Supported high-level negotiations with national education authorities to secure 98K sqm of land for a new public school and an additional 950K sqm for the development of six Technical and Vocational Training Corporation colleges, enabling large-scale expansion of KAEC’s education ecosystem. ▪ Finalised an 8-year lease-to-own agreement with Al Khaleej Training & Education Co., enabling the creation of the first mid-tier international school in KAEC through a 20K sqm land purchase (SR 10M) and SR 60M investment, delivering a capacity of 1,250 students.